Date Archives: September 2017

Coldwell Banker HPW Joins Delta Media Group's All-in-One Business Management Platform

Delta Media Group is proud to announce the launch of Raleigh, North Carolina based Coldwell Banker Howard Perry and Walston's new website (www.hpw.com) and partnership with Delta Media Group.   

Coldwell Banker Howard Perry and Walston is the leading and largest brokerage in the Raleigh, North Carolina and greater Triangle area with over 900 sales associates and 14 offices. 

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The keys to effective search engine optimization (SEO) are constantly evolving, and if you're not a full-time SEO professional it can be more than a little difficult to keep up with the latest developments. So the tips, tricks, and tactics that worked well for SEO a few years ago may not be the same as what works best today. Mix in a pile of SEO articles and content creators that all have their own opinions of the best SEO advice, and you've got a recipe for confusion.

That constant supply of SEO advice means that there will always be myths about what works best, and debunking those myths can go a long way toward improving SEO performance for your website. Today, we're going to take a closer look at three SEO myths to avoid for your real estate website.

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In the Tech Tuesday video for September 26, 2017, we gave you a tutorial on email blast history. Watch the exciting video below to learn more!

Jon Bulack - Business Development Manager

Each month we spotlight one team member to give our website visitors a glimpse into the lives of the extraordinary people that work together at Delta Media Group. Meet one of our newest team members at Delta Media Group—Jon Bulak, Business Development Manager.

Here's what Jon had to say.

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Are you a social-minded real estate agent looking for an easy way to stay in touch with your audience and build new relationships? Perhaps you've been working on your video content development skills, or looking for opportunities to expand your real estate marketing in new, engaging ways? Snapchat is an awesome tool for REALTORS®, because it allows you to build your social influence, share your real estate expertise, create compelling content, and earn new business. Our team is here to help you get started with a guide to Snapchat for real estate marketing.

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In the Tech Tuesday video for September 19, 2017, we give a tutorial on team website lead sharing. Watch the video below to learn more!

What could be better than an advertising opportunity that allows you to showcase your brand, share your expertise, and build your authority as a local expert? Well... accomplishing all of those goals without paying a penny would be a good place to start! There are plenty of free real estate marketing opportunities to take advantage of close to home, and in many cases all you'll have to invest is a little bit of time. The trick is in both knowing where to find free advertising opportunities, and understanding how to take advantage of them.

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In the Tech Tuesday video for September 12, 2017, we give a tutorial on market watch report filters. Watch the video below to learn more!

Delta Media Group releases new features for the DeltaNet5 platform on a regular basis.  We undertake all types of projects ranging from our clients' special requests to emerging trends in real estate technology.  If you have any suggestions, questions or need assistance, contact our Tech Support Team.

• Mass Delete Customers
  
  For Agents: Customers > Customer Center > Cleanup Customers
  
  
  
  This new feature gives real estate agents the ability to clean up/delete customers from lists from their agent accounts without removing them from company/broker lists.  The ability to use this feature will be dependent upon company lead settings.
  
  

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Creating great content is the best way to get the attention of your real estate audience online, but what do you do once you have their attention? Motivate them to action, of course!

The call-to-action (CTA) is one of the most important elements of all marketing content. Creating effective calls-to-action should always be a top priority when you're creating new content for your real estate website, blog, and social media accounts.

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In the Tech Tuesday video for September 5, 2017, we gave you a tutorial on how to mass delete customers. Watch the video below to learn more!