Posts from July 2018
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31
How Attract Online Real Estate Buyers
Online real estate buyers come from very diverse backgrounds, demographics, and locations, but they also share many things in common. What's the best way to reach that diverse group of online buyers? There are a ton of different tools for the job, and many of those tools will complement each other as you work to reach online buyers. So let's take a closer look at some of the key tools and tactics that will help you reach more online buyers.
24
A Simpler Approach to Social Media Marketing for Real Estate
Getting started with real estate social media can feel like a daunting challenge, even if you've already spent some time using social for non-business reasons. The good news is that, although it takes work, succeeding with social media doesn't have to be complicated. By learning the basics, picking the right platforms, and understanding how to engage your audience, you can build a solid foundation for your efforts. Get started with our guide to simplifying real estate social media marketing.
17
How Realtors Can Keep Up with Generation Z
Are you ready to do everything you can to connect with the next generation of homebuyers? While Millennials and Baby Boomers currently make up a huge slice of the real estate pie, Generation Z is waiting in the wings to take over as the largest demographic in real estate. Members of Generation Z—born between 1996 and 2010 – are beginning to enter the housing market, and will soon be one of your key audiences for real estate marketing. The rise of this connected, tech-savvy generation can be great news for your real estate business, but first, you need to know the best ways to keep up with Gen Z.
