Date Archives: February 2019
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28
Google Flags Websites That Are Not HTTPS As Not Secure
It's for your clients. It's for your security. It's for Google.
Our team heard "rumblings" as early as two years ago from Google strongly "advocating" website owners move to HTTPS encryption to make the Internet secure and protect the privacy of your users.
Following Google's guidelines, Delta Media Group moved a large number of our brokers to an HTTPS site protecting their site security, user privacy, rankings, and client trust.
However, if you have not acquired an SSL certificate, you may have already noticed Google has flagged your website as "Not Secure" in Chrome.
26
How REALTORS® Can Stay Relevant in 2019
It's the end of real estate as we know it—and we feel fine! For years, many people have predicted new technology would transform the real estate market, displacing many REALTORS® from the profession. Although technology has provided terrific tools for comparing home listings and making transactions easier, agents remain a key part of success for buyers and sellers. The profession is growing and people are continuing to discover the value of expert advice. But one thing is true—the way people relate to their listings (and agents) is changing.
19
5 Buzzworthy Real Estate Marketing Trends You Can Use
2018 was a tremendous year for the real estate industry, and 2019 is shaping up to be just as big! In 2018, real estate agents saw innovative digital technologies begin to change the way business is done. Customers looking for home listings have shifted their research almost entirely online.
In 2019, emerging technologies will start to transform agents' day-to-day workflow. More things that were once considered "nice to have" will become online branding necessities. Below, we predict what will be most buzzworthy in 2019.
12
3 Steps to Attract Real Estate Clients You Love
Attracting clients will be one of your top concerns throughout your real estate career. Real estate agents who learn how to attract the right kind of client for them early on have the best opportunity to create a flourishing practice that meets their needs personally and professionally.
5
YouTube Real Estate Marketing: The Ultimate Guide
Video marketing is one of the most useful tools for growing your real estate brand, and there's no better platform than YouTube for showcasing your best video content. With more than a billion users and a name known around the world, YouTube is a great place to reach real estate prospects from a wide range of demographics. It's also a fast, reliable platform for sharing video, which makes it easy for prospects to see what you have to offer. But success with YouTube isn't automatic. Learn how to position yourself for success with our ultimate guide to YouTube real estate marketing.
