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Summer is a terrific time for real estate agents to focus on marketing. With summer break settling in, parents have more opportunities to go house-hunting with the young ones. It's no surprise that summer is a high mark in terms of the inventory of available homes, peaking between May and August—but listings tend to go fast!
Competition may be fierce in the summer, but those who are prepared can make the most of the market's opportunities. Buyers and sellers alike have more time to absorb your marketing, so now is the time to add some extra elbow grease to your campaigns. Plus, it is that much easier to attract motivated buyers in summer!

Are you searching for a fun, convenient way to learn more about the real estate industry, and pick up tips from a wide range of experts? Real estate podcasts make it easy to learn from the best in the business, keep up with current trends, and discover new ideas to help grow your brand. As an added bonus, you can listen to podcasts at your desk, on the road, or while you're taking care of tasks around the house, so there's never a bad time to discover new real estate ideas. Start your search for the perfect podcast with our guide to the ten best real estate podcasts.

According to research by Cisco, one of the world leaders in the technologies that make the web go, 75% of web traffic will be video by 2020. Video is now accessed by millions of Americans daily, including those who make up your future clients. That's not surprising considering 95% of Americans own a cell phone and about 77% of Americans own a smartphone capable of watching a video.
The video revolution was a long time in coming. That's because it took quite a while for technology to catch up to the audience's insatiable hunger for video. Today, more people have data plans that allow them to watch as much video as they want. And it's not just for Netflix—consumers use video to make their buying decision. The more research they need, the more video they use.
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