Google Analytics

Do you use Google Analytics to measure traffic to your real estate company's website?

How do you measure traffic to your real estate company's website? One of the biggest benefits of online marketing is that you'll always have the data you need to understand how your website is performing--if you know where to look. Google Analytics (GA) is a great place to start.

Google Analytics is a FREE (Yep-you read that right—FREE!) analytics tool offered by Google that allows you to measure your website's traffic, improve your site, deliver better results and convert more leads.

To really understand the benefits of Google Analytics, it's best to start from the beginning. Do you have GA installed on your website? If you do, good job! If not, get it installed and discover how beneficial GA can be to really understanding your website business. 

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One of the biggest benefits of online real estate marketing is that you'll always have the data you need to understand how your website is performing – if you know where to look. Google Analytics provide a ton of valuable data about your website, but navigating the graphs, numbers, and jargon can be intimidating when you're not familiar with the details. While there's a learning curve involved, the insights that you get from your analytics will far outweigh the time you spent learning how to use them.

Your mobile site is one of your most important online properties, and today the team at Delta Media Group is going to help you get familiar with how Google Analytics works for your mobile real estate website.

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