There's no doubt about it: you don't just want Google to like your real estate website, you want Google to LOVE it. Why? When Google loves your website, you get a higher ranking in search results for real estate businesses and topics in your area. Most prospects don't look beyond the first few links on the first page of results, so a higher search ranking ultimately means more leads and more business. Fortunately, this love story doesn't have to be complicated.
Delta Media Group is known for having the #1 search engine optimization (SEO) platform in the real estate industry by a significant margin. Our team helps real estate businesses with search engine optimization (SEO) every day. Let's take a look at ten ways to make Google fall in love with your website.
Our team heard "rumblings" as early as two years ago from Google strongly "advocating" website owners move to HTTPS encryption to make the Internet secure and protect the privacy of your users.
Following Google's guidelines, Delta Media Group moved a large number of our brokers to an HTTPS site protecting their site security, user privacy, rankings, and client trust.
However, if you have not acquired an SSL certificate, you may have already noticed Google has flagged your website as "Not Secure" in Chrome.