Posts from January 8th, 2020
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8
6 Steps to Nurture & Grow Online Real Estate Leads
Deciding to buy a home is a slow process – and it's not linear.
People go back and forth about their options, the timing, the market. They might do a little research, get spooked, and put it out of mind for a while.
They could attend an open house or two and find nothing they like. Or, finally, it could happen – the spark that motivates them to visit a real estate pro.
The challenge is this: Most of this goes on behind the scenes, but you still need ways to nurture relationships with leads. Until you have a mature, repeatable lead generation process, you're counting on future customers to stay in touch with you (a tall order!)
Luckily, there are ways to fuel lead relationships. With online techniques, you'll go beyond "friends and family" referrals and draw motivated clients right to you.
