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Texting for Real Estate Agents: Improve Client Communications
Use Text Messaging to Communicate with Your Real Estate Clients
If you're a real estate agent reading this, then there's already a good chance that text messaging is one of your favorite ways to communicate with clients. According to the National Association of REALTORS®, 94 percent of real estate agents prefer to communicate with clients via text – edging out the email and phone calls as the most popular channel for communication. But are you making the most of your texting communication opportunities? With the right tools, text messaging can do even more to grow your brand and serve your clients.
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Why Clients and Agents Both Love Text Messaging
Texting is quick, convenient, and easy to do, which makes it a reliable form of communication for people with busy lives. As an agent, texting allows you to deliver timely, relevant updates, and stay in touch in a way that's convenient for all parties. Text messages are more likely than emails to be opened quickly by clients, especially during working hours. Texting is also an easy way to stay in touch with past clients, keep lines of communication open, and earn referrals. -
Keep Clients Up to Date with Important News
Clients who are buying or selling a home want to be kept up to date at all times... but they don't necessarily want to answer a phone call every time there's a bit of news. A voicemail may go unheard for hours or even days, so the speed of texting is simply much more efficient for both parties. Clients can read and answer while at work, on the go, or relaxing at home. -
Tell Clients about New Listings, Open Houses, and Appointments
When you've got a hot new listing to market or an upcoming open house to promote, use SMS blasts to notify all clients who might be interested in the home. The integration of SMS blasts saves tons of time and allows you to get the word out at the most opportune moment. For individual clients, texting is also a dependable way to send reminders about appointments, milestones, and important upcoming dates. Clients can easily save the text, set a reminder on their calendar, and be ready for the appointment. -
Earn More Business from Existing Clients
Your satisfied past clients should be one of your best sources for new business, but it's hard to earn referrals if you don't stay in touch. With texting, you can easily schedule messages for birthdays and other important milestones, to let them know that you're thinking about them – and keep them thinking about your real estate brand. -
Introducing Text Messaging as Part of DeltaNET 6
We're excited to tell you text messaging is now part of DeltaNET 6, allowing you to fully manage your text message communications from both the desktop and mobile versions. Easily text clients from DeltaNET 6, and keep a full history of your text conversations. Schedule SMS blasts to keep clients up to date on your latest listings, and let them know when your next virtual open house goes live. You can even automatically send birthday texts to all of your clients, without having to pick up the phone! Make texting work for your real estate brand, and free up more time to close deals.
A seamless CRM can make your life so much easier as a real estate agent, and we'd love to be the partner that helps you take your brand to the next level. Contact us to learn more about text message marketing, and all that DeltaNET 6 can do for your brand.
