Date Archives: June 2019

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Automation | 9 Posts
AVM | 3 Posts
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Branding | 10 Posts
Conversion Rate | 1 Posts
Coronavirus | 5 Posts
CRM | 9 Posts
Delta Services | 2 Posts
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DeltaNet | 24 Posts
DeltaNet 5 | 8 Posts
DeltaNET 6 | 14 Posts
Email Marketing | 11 Posts
Fusion | 1 Posts
Holiday | 5 Posts
Lead Generation | 25 Posts
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Local SEO | 7 Posts
Marketing | 12 Posts
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Online Marketing | 22 Posts
PPC | 1 Posts
Press Release | 1 Posts
Press Releases | 4 Posts
RESO | 2 Posts
SEO | 24 Posts
SMS Texting | 5 Posts
System Update | 41 Posts
Tech Tuesday | 265 Posts
Video Demos | 1 Posts
Video Marketing | 9 Posts
Web Design | 3 Posts
Webinar | 21 Posts
Website Design | 10 Posts
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June
25

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June
24

Real Estate Agent Websites
Every modern real estate business needs its own website, from the smallest brokerages to the biggest brands. Your website is the face of your business online, and the place where customers come to learn what you have to offer. But it's also so much more. Check out our ten reasons why real estate agents need their own website.

  1. Customers Rely on Websites to Find Homes, Agents, and Real Estate Businesses
    Real estate customers from Boomers to Gen Z rely on websites and online search to connect with businesses, scout listings, and find agents. So while a website is essential for connecting with younger customers, it's just as important for customers from nearly every other demographic! Real estate customers want easy, reliable access to the information they need, and your real estate website is the best place to provide it.

Delta Media Group Theme Websites

DIFFERENTIATE YOURSELF FROM THE COMPETITION

Brokerages and teams with 50 agents and under can have the same technology as large enterprise brokerages.

 

 

 

  1. Build Your Brand and Set Yourself Apart 
    Why be just a face in the crowd? Your website is the chance to set yourself apart with unique, attractive design, branding, and features. It's a place to differentiate your business from the competition. Speak directly to the target demographics that matter most to your business, provide valuable information, and build trust with quality website content.
  2. Appeal to the Next Generation of Buyers and Sellers
    The youngest generations of homebuyers are also quickly becoming the largest, with Millennials leading the way and Gen Z soon to be entering the real estate market in force. If you want to reach this young demographic of customers, then you need a website.

DeltaNet CRM System

DELTANET CRM SYSTEM

Our CRM system is built specifically for real estate professionals to manage your contacts more effectively, close more deals and provide better service. 

 

 

  1. Connect with Customers and Build a Community
    Your website is a great place to connect your social media with the rest of your online presence. You can post automatically to Facebook from your website, get involved with the conversation that your content generates, and build a community for people interested in real estate. Our DeltaNet CRM makes it easy to stay on top of your customer relationships, lead nurturing, and so much more.
  2. Build SEO and Create Community by Blogging
    An active blog is a central feature of successful real estate websites because it allows you to share knowledge, establish trust, build SEO, and use hyperlocal content to highlight the communities where you sell homes. Your blog is a resource for customers and a great place to start conversations that carry over to social media. Whether you're building a blog on your own or working with our team to create original blog posts for you, our DeltaNet platform's Content Management System (CMS) works easily when you're entering content and looks great to clients when they're reading your blog.
  3. A Central Hub for Online Marketing
    There are so many tools in online marketing, and most of them lead back to your real estate website. At Delta Media Group, we provide the marketing tools you need to attract customers, the attractive, accessible website you need to keep their attention when they arrive, and the CRM you need to manage relationships.
  4. Make It Easy for Customers to Search Listings and More
    Even if you strip away all of the other benefits, IDX listing search alone is more than enough reason to have a real estate website. Customers want to search listings easily, so search capability generates traffic while also making it easier for all of those eyes to see what you have to offer. All of our themes feature IDX listing integration, so you can connect customers with the homes they want to see.
  5. Education and Helpful Resources
    As a real estate agent, you have extensive knowledge of both the real estate industry and your local communities. Your website allows you to share that knowledge in a way that helps customers and establishes credibility. Educational resources are easy to create and provide long-lasting value to your audience.
  6. A Constant Source of Leads and Visibility
    Your website is always waiting, ready for every customer no matter their schedule. When you combine your website with effective digital marketing, it provides a constant source of real estate leads and visibility for your brand.

Delta Media Group Websites

DELTA MEDIA GROUP PUTS YOU IN CHARGE OF YOUR ONLINE PRESENCE

Brokerages and teams with 50 agents and under can have the same technology as large enterprise brokerages.

 



  1. Take Charge of Your Online Presence
    Your digital presence is one of the most important assets of your real estate brand, and a website allows you to control your presence. Delta Media Group offers website and marketing packages for real estate businesses with 50 agents and under, which give you the same tools and resources as some of the world's biggest brokerages. You choose the package – including website design, marketing, and software – that fits your business and customize your options to suit your size.

There are so many great reasons to have a real estate website for your business and provide all that the modern real estate client requires when shopping for a home. Contact us to learn more about our real estate website design, and all of the marketing tools we use to help grow your business.

Discover the Delta Difference

June
18

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June
17

Digital Marketing Tools and Tips

In today's digital world, a website is essential for your real estate business: No one will believe you're a "real business" if they can't find you online. But the value of digital marketing goes further: Done right, it energizes your real estate practice with a consistent flow of buyers and sellers ready to do business.

Many real estate agents start out unsure which digital marketing tools suit their needs. They may post on social media or write blog posts for a while, only to discover getting traction is more challenging than they hoped.

Consistency is key, and a marketing mix where several digital techniques work together is more effective than any one approach. To move forward, consider these seven tools that have paved the way to success for real estate agents like you:

Delta Customizable Websites

    1. Customizable Websites
      If your website looks like everyone else's, that may be how visitors treat you. There are best practices that make it easier for customers to use your site, but it should give them a taste of your personality and branding. Your site's appearance and structure should be built around your ideal customers and their needs. Brokerage & Team Packages by Delta Media Group handle all design the details for you.


      Delta Media Group Pipeline Manager
    2. CRM System
      CRM stands for "Customer Relationship Management," and it should be part of your business technology platform allowing you to manage your relationships and communications with clients and prospective clients.  With the right CRM system, it's simple to organize your client lists, streamline your business processes, and grow your real estate business.  Delta Media Group's Pipeline Manager is built to help you TRACK, MANAGE and ENGAGE with your contacts right from your smartphone.


      Delta Ecards and Flyers

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June
12

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June
10

Open House Connector to Convert Leads to Sales
There's no doubt about it: An open house is a great way to draw attention to a home on the market.

Open houses can attract more motivated buyers than any other form of in-person marketing. When real estate agents combine well-executed open houses and smart digital marketing, more transactions occur. In the end, that means growing your real estate practice much more quickly.

Once an agent knows how to make good use of an open house, they can create consistent results in a satisfying way.

Everyone has their own open house style, but some fundamentals are indispensable:

  1. Greet People at the Door
    A friendly welcome will go a long way toward making your new contacts comfortable with you. Some open house attendees are wallflowers who expect to only "look around." Get them out of their shell with warmth. Offer some basic facts on the home and an info sheet to take with them.
  2. Position as an Area Expert
    Your area expertise is what attracts clients to you over your competitors. Showcase your insights into the community. A packet of local information on things like employment, education, events, and attractions will help. Info should be in-depth and professional in presentation.
  3. Ask Some Qualifying Questions
    As you discuss the home with attendees, you can ask leading questions to learn what their goals are and where they stand in their home search. Once you learn enough, you can suggest alternate properties that might meet their needs. Use active listening: The more you remember, the better.

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June
4

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June
3

Ad Wizard Paid Advertising Campaigns

 

Paid advertising can go a long way towards generating business and growing your customer base.  

Done right, Facebook ads can generate near-immediate traffic and interest in your listings. Still, many real estate agents face some confusion about the best way to use them. Use these ten tips to help grow your real estate business using Facebook advertising.

  1. Target Your Ads Precisely to Location ...
    Location, location, location! It's one of the crucial aspects of real estate, and it's also vital to your ads. Ads should always be targeted so they fall within your service area. You can narrow down your ads to states, cities, and zip codes.

  2. ... and to Demographic
    If you've spent a lot of time thinking about your ideal clientele, odds are you have factors like age and gender in mind. Growing families will have different real estate needs from retirees. Luckily, you have the ability to focus your ads on particular demographic categories.

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