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Posts with tag 'Real Estate Text Message Marketing'

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May
12

There's nothing like the excitement of spring in real estate, but the busiest time of year for sales can come with its own share of challenges, as well. From managing that work-life balance to simply ensuring that you can fit everything you need to into each busy day, leveraging the right real estate technology can make life much easier this time of year.

The same goes for broker/owners. You want your agents to be prepared, ready to meet the challenges and opportunities of a busy spring. Just as importantly, you want to reduce burnout and help your agents maximize their skills. 

Ultimately, you want real estate marketing tools that save agents time, without com...

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November
11

As the market continues to struggle, interest rates remain high, and we enter the industry's "slow" season, many brokerages will choose to wait out the tough times and pull back on marketing efforts to cut costs. But the best way to overcome these obstacles is by doubling down on online marketing—not cutting the exact thing needed most. Now is the perfect time for agents to learn how to use the latest automated online marketing tools in DeltaNET®.

Delta Media Group's® VP of Sales, Franklin Stoffer, hosted a special Online Marketing Webinar, joined by Winston Widdes, a Paid Advertising Strategist with Delta. This webinar covers essential online marketing tools available in DeltaNET, including:

- My Customer for Life (MCFL)
- Social Connector
- AD Wizard
- Market Watch Reports
- Smart Drip Email Campaigns

To learn more about Delta's marketing tools and how they can help you grow your business in 2023, contact sales@deltagroup.com.

June
9

It felt a bit like catching lightning in a bottle.

Delta Media Group™ CEO and owner Michael Minard wasn't expecting the real estate industry's very fabric to shift earlier this year. No one was, really. But shift it did, as the announcement came in late February that Zillow, the long-standing thorn in the side of so many traditional brokerages and sales associates, had acquired ShowingTime, the popular showing management platform that had been used by most of the industry for years.

Suddenly, the real estate world was different, and Minard knew it was also a call to action; for both him and Delta Media Group.

Calls were made, emails were typed, polls were written and sent out to Delta's industry partners. They all...

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November
2

Real Estate SMS Text Marketing
 

SMS Text Marketing & Millennial Buyers


Over the last few years, Millennials have turned out by the thousands leaving many wondering what they want when it comes to real estate.

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October
7

Real Estate Text Message Marketing
As you read this story, four out of five Americans own a smartphone. Include in that number those folks who use phones that aren't app-friendly, and you get 96%.

It's a sure bet nearly everyone who needs your real estate services also uses a mobile phone daily. And although not all phones can play Angry Birds, virtually all are designed to receive text messages.

Formally called SMS text––the acronym stands for Short Message Service, text messaging has exploded in popularity over the last decade. And texting isn't just for teens any longer.

During 2017, experts estimated that about 26 billion text messages were sent each day in the United States. That adds up to over 780 billion texts monthly and more than 9.3 trillion every year.

People of all ages use text messages. Because they will often text with friends and loved ones instead of calling, texters are likely to check their messages within minutes of a new notification.

Sure, there are some caveats. Most people aren't checking texts in the middle of a meeting at work––we hope. All in all, though, mobile research firm MobileSquared says 90% of people read a new text within three minutes of getting it. Three minutes!

Not surprisingly, this means text messages rock for real estate professionals. In a report published by the National Association of REALTORS®, 94% of REALTORS® said the method they preferred to communicate with clients was text messaging.

In 2020, there are huge horizons for growth. And there are plenty of good reasons why you should take advantage of text messaging for your real estate business.

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