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As I write this article, I find it curi- ous to note that about half the real estate news stories I read this past week related to low housing inventory and how to get more listings. All the articles were coming from the perspective of things you "can do now to get more listings." While I appreciate the reality that you need to take action now to get more listings, I want to approach the topic of low housing inventory from an entirely different perspective.
For over 10 years, I have seen a problem with the residential real estate industry as a whole.
What is the problem I am talking about?
It is the fact that a good number of real e...
In case you missed the latest webinar from RETechnology and Delta Media Group: "What's Your Zillow Plan," we have provided the video recording above for you to check out.Â
Real estate agents have long looked warily at Zillow, a media company that aggregates data on more than 110 million American homes through its website. Since Zillow's launch in 2006, millions of home buyers and prospective sellers have diverted to begin their research on its website and app. Zillow's next move is even more disruptive: It has become a brokerage and is hiring real estate agents.
What can real estate agents do to prepare?
You can do what Zillow can't. This webinar takes a deep dive into actionable steps agents can take to Zillow-proof their business. In the process, you also will learn how to close more deals in 2021.
Marilyn Wilson (RETechnology) and Franklin Stoffer (Delta Media Group) walk you through, step-by-step, how Delta Media can help you beat Zillow – and other disruptors – in your local marketplace.
By watching this webinar recording, you'll get a chance to check out everything explained first-hand and try it free for 30 days. To learn more about the 30-day free trial, click here.
Interested in Zillow-proofing your business?Â
Click on the following link to download the handout referenced in the webinar:Â http://dmgre.us/cdf/muy22nh.

It wasn't that long ago when most phone service providers enforced strict limits on text messages. Most users could send 500 or even just 100 a month. Now, such rules are unthinkable — the average American sends and receives around 85 texts a day. With 96% of all U.S. adults...

Being successful in real estate means finding ways to keep the conversation going long after the first handshake is over. However, with all of the people you meet, it's nearly impossible to grow those relationships, run your current business, and still have time to sleep at night.
What's the Answer?
Delta Media Group comes to the rescue with the latest addition to its DeltaNET 6 toolbox with pre-built, automated email drip campaigns. We make it easy to stay in front of your clients with targeted email campaigns, offering them precisely the information they want to see.
Email drip campaigns add a dose of high-octane to your current marketing strategy. Stay in touch with clients by sending timely, relevant messages to your client base.
Harley Wolfarth walks you through the campaigns and action plans system found in DeltaNET 6 in this week's Tech Tuesday.
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