Posts with tag 'Social media advertising'
Subscribe and receive email notifications of new blog posts.
RSS Feed
- 2026 | 42 Posts
- 2025 | 96 Posts
- 2024 | 114 Posts
- 2023 | 143 Posts
- 2022 | 188 Posts
- 2021 | 204 Posts
- 2020 | 190 Posts
- 2019 | 118 Posts
- 2018 | 122 Posts
- 2017 | 164 Posts
- 2016 | 95 Posts
- 2015 | 68 Posts
2
Your Website Should Work While You Sleep: Here's How
Most real estate websites check the usual boxes: nice photos, a property search, maybe a polished "About" page. But looking good and actually driving business are two completely different things. If your website isn't bringing in leads, following up with prospects, and guiding people toward a decision while you're out showing homes or spending time with family, it's leaving money on the table.
The good news? Your website can be a 24/7 lead-generating engine. You just need the right foundation behind it.
What a High-Performing Real Estate Website Actually Does
A great real estate website isn't just a digital business card. It's a system. Every page, every...
5
How to Position Yourself as a Local Market Expert (Even in a Competitive Market)
In real estate, the agent who owns the market conversation wins the listing.
It doesn't matter whether you're in a metro area with 2,000 licensed agents or a mid-size market where a few brokerages dominate the yard-sign count. Buyers and sellers aren't looking for the agent with the most Instagram followers. They're looking for the one who actually knows the market and proves it, consistently, before the phone ever rings.
Most agents aren't doing this well. The bar is lower than you think.
What "Market Expert" Actually Means to a Consumer
Agents often assume market expertise is about knowi...
5
Your Guide for Turning a Single Listing Into a Month of Social Media Content
When you land a new listing, your first instinct might be to post it once — a carousel of photos, a quick caption, and maybe a "Just Listed!" graphic. But what if that one property could fuel an entire month of engaging, varied social media content?
With the right strategy and tools, you can transform a single listing into 30 days of storytelling, brand-building, and lead-generating posts. Using DeltaNET®'s built-in marketing automation and social media tools, it's easier than ever to stretch one listing into a steady...
21
Building Authority and Generating Leads: LinkedIn Strategies for Real Estate Professionals
LinkedIn offers real estate professionals many advantages. With ample opportunities to build relationships and generate leads, the National Association of REALTORS® reports that over 50% of agents use LinkedIn regularly to promote their business.
LinkedIn is an effective platform for connecting with other agents and brokers as well as establishing yourself as a knowledgeable and trustworthy brand. By taking just a few minutes a day to grow your network and share educational content, you can close more deals.
Let's take a look at the strategies real estate professionals are using to generate leads through LinkedIn:
1. Opti...
30
From Likes to Leads: How to Turn Social Media Followers Into Home Buyers
Social media can be a highly effective resource for real estate marketing. While building a following is certainly helpful for reaching a wide audience, truly successful social media marketing means converting those followers into new leads that ultimately escalate to transactions.
Here are some tips to help you maximize your social media strategy and turn followers into home buyers:
1. Understand Your Audience
Understanding your audience's preferences and behaviors can help drive your content strategy. For example, first-time buyers are more likely to be interested in information like how to apply for a mortgage. At the same time, retirees may be more interested in knowing what recre...
