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May
24

Summer is almost here and late spring and early summer is the busiest time for homebuyers and sellers. There are more homes on the market and families with children are determined to move before school starts up again. What does this mean for you? It means it's time to buckle down and take advantage of the opportunities this time of year presents for your real estate business. But to do that, you need the proper tools and technology to get more listings, effectively market properties, provide the best customer service, and juggle multiple transactions at a time. 

Start Your Toolset With a CRM

Tackling the

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April
8

Selling a home that has long been a sanctuary for pets has benefits and challenges. A pet-friendly property is a major plus for many buyers but could be a turn-off for others. The key is to use this quality as an advantage rather than allow it to set you back. 

Here are some tips to help you navigate selling a pet-friendly home.

1. Encourage Sellers to Clean Up and Eliminate Odors

Although keeping the property clean is necessary to sell any home, it's especially critical when selling one accustomed to having pets on the premises. 

To keep the property clean and smelling fresh, if applicable...

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October
17

Real estate technology products have been around for more than 30 years. After three decades of development, career real estate agents are burnt out from learning to use the next shiny thing. As real estate brokerages look for the next competitive edge to help them with recruiting and retaining agents, new technology rollouts become a key part of every brokerage's annual events. 

Every year I attend different events hosted by brokerages at their annual all-company meetings where new technology implementations are a key focus of speaking events and trainings happening in offices around the country. While the brokerage is usually excited about the prospect of rolling out a new tool that will give thei...

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October
12

What's the best CRM for agents? The one they will use. But for brokerages, offering a CRM can create two perpetual challenges: First, about one in four agents don't even use a CRM. Second, for the ones that do, most agents are using CRMs based on outdated technology and limited integration. 

Today's DeltaNET® gives brokerages a way to overcome both these challenges, as its fully-integrated CRM offers the new technology today — and tomorrow.

Moving Their Cheese

So, how do you get your agents who use their own CRM to move to one fully integrated with the newest tech, including artificial intelligence, or AI, that leverages machine learni...

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October
5

We speak so much about the benefits of new technology that it can sometimes be easy to overlook how adopting new tech isn't always an overnight process for team members. In some cases, agents already have routines that deliver success and therefore may be hesitant to adopt new tech, even if it will ultimately benefit them. In others, an agent may simply not be the most tech-savvy, even if they're extremely competent in other aspects of the job.

Since agents have different reasons for why they might have trouble adapting, the first thing to remember is that making tech adoption more approachable requires a multi-faceted approach.  The solution for an agent who just needs motivation will often be diff...

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