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The online house hunt is now a reality for Americans of all age groups and backgrounds.
As far back as 2013, a joint study by Google and the National Association of Realtors showed that 90% of buyers searched online during their home-buying process. Fast forward a few years, and digital technology had taken an even more prominent role: In 2018, 44% of home buyers went online first when looking for properties.
Over 90% of real estate firms now have websites, and their property listings are their #1 feature.
Whether you're new or experienced in real estate, the conclusion is inescapable: Most of your future clients...

In this article for Delta Media Group's real estate industry publication, Real Estate Marketing and Technology Magazine, Aaron Geh discusses how SEO helps your real estate website attract more traffic and better quality leads.
Whether searching for a sales associate or going on a house hunt, most people start their search online. Search engine results are a huge potential source of traffic for your real estate website, which leads to fierce competition for the top positions in search rankings. That's where search engine optimization (SEO) enters the picture. SEO is one of the most powerful tools for growing your real estate firm online, but SEO's complexity means that not everyone understands it. Let's look at these SEO tips to help your business attract more traffic and better-quality leads.

In an article for Delta Media Group's industry publication, Real Estate Marketing and Technology Magazine, Aaron Geh discusses his 20 plus year career guiding the growth of companies in various verticals using digital marketing.
I have spent over 20 years helping a wide variety of companies grow their businesses on the Internet. Here are two of the most frequently asked questions I receive and their answers:
First, let me define what Search Engine Optimization (SEO) is from my perspective. SEO techniques are used on and off websites to make a site more appealing to search engines. The more search engines like a website, the more they visit to index its pages.
The result of SEO work done correctly--search engines push your website higher in search results for specific key phrases associated with your products and/services.
Traffic generated from SEO is called "organic traffic."
Aaron Geh, Head of Business Operations - Digital Marketing at Delta Media Group, sat down with Allison Rybarczyk, Relocation Director for Arizona Best Real Estate, for a recent Real Estate Marketing and Technology magazine article.

Aaron Geh, Head of Business Operations - Digital Marketing at Delta Media Group, sat down with Peter Haring, President and Broker of Haring Realty, for a recent Real Estate Marketing and Technology magazine article. Read on for Peter Haring's interview.
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