Articles Tagged "Mobile"

At Inman Connect New York 2017 this past week there was a speaker that spoke about the importance of real estate web site performance. The speaker was Raluca Monet from Google.

During Raluca's presentation I guess she asked all the attendees in her session to test their own web site using testmysite.thinkwithgoogle.com. She was willing to give anyone that had at least a 90 for all three scores a prize. Not one person in the session had a web site that scored that well. She then asked if anyone had a web site that scored at least two 95's or higher. No one did.

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The trend of increasing mobile web site traffic continued in September 2016. Last month showed that mobile real estate web site traffic to be at 52% of overall real estate web site traffic for real estate companies.

So, what does this mean for your real estate business?

With mobile now taking a solid lead in real estate web site traffic now, more than ever, is the time for real estate companies and agents to focus on the mobile consumer. But, what does it really mean to focus on the mobile consumer?

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As a real estate broker, your goal is to generate leads that will increase business for your agents and company.  You probably already have an eye-catching website that generates leads.  Your business is good, but is it great? 

To turn your business from good to great means incorporating some of today's latest technologies into your overall marketing strategy.  Start with a mobile responsive website design.  A mobile responsive website design automatically scales its layout and content to fit whatever device visitors are using at the time.

With 89 percent of new home buyers using mobile search engines, it only makes sense to give your visitors a modern and easy-to-use website.

Still a little unclear about what makes a responsive design such an important part of your digital marketing plan?

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What You Need to Know About Mobile First Web Design

Summer is prime house hunting season—I'm not telling you something you don't already know.  Google confirmed it when they reported that July is the month where real estate-related search terms typically spike.  Combine that with the fact that 89 percent of home shoppers use mobile devices to search for homes, and I have to ask … Will your company be ready to capitalize on the 2016 selling season?

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This week Sunriver Realty (http://www.sunriverrealty.com) launched their new mobile first responsive site. Their new mobile first site primarily focuses on their mobile web site visitors which today represent the majority of their web site traffic. By focusing more closely on the mobile web site visitor Delta Media Group is able to increase mobile web site traffic and increase the number of leads generated from mobile users.

For more information on how you can launch a mobile first responsive web site with Delta Media Group call 1-866-233-9833.

Delta Media Group has an integrated suite of real estate solutions to help you become more successful with generating leads and improving your conversion rates. Delta develops websites and lead management systems for real estate brokerages and agents helping them manage their business efficiently. 

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Delta's mobile websites empower real estate professionals to build their brand effectively across all devices. Our mobile platform allows for custom company branding and background imagery of your choice. With our mobile sites you put the MLS at your buyers' fingertips.

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Delta's Mobile Websites are the most advanced mobile solution available in the real estate industry today helping put real estate websites and listings in buyers hands. Our mobile websites and apps offer geolocation that displays listings wherever your clients are located, integrated account login between any device and easy access to ask questions or make showing requests. You will receive more traffic, get more leads and close more deals.

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Delta's new, eye-catching Property Detail Headlines are part of the SEO Platform that present customers with the most relevant property listing information "front and center." Expanded Property Detail Headlines grab a customer's attention encouraging them to stay on the website longer to learn more about your listings. 

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Delta's SMS Lead Notifications allow real estate professionals to quickly access new leads on their mobile devices. Using text message notifications the sales professional can engage with quality leads faster, win more listings and close sales while on-the-go.

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Creating something great takes time. This is especially true for web based software that gets used by thousands of users every day.

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Delta Media Group had a successful webinar on September 22, 2015 which was hosted by Victor Lund, CEO/Co-Founder of RE Technology and Partner of WAV Group. Delta Media Group's CEO, Mike Minard and VP, Jonathan Blood were joined by industry leaders Cyndi Cook from RE/MAX DFW Associates, Suzi Stepanovich from Cutler Real Estate, and Corinna Decker from Wagner Realty. During this one hour webinar we heard from these industry experts and peers on what makes marketing successful in the real estate industry today. We discussed how to manage customer relationships, recruit new talent and build your brand. We discussed the advantages of video, chat and e-mail marketing along with other trends and how they can be used today in the real estate industry to help grow your business.

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Get Instant SMS Lead Notifications "On-the-Go"

As mobile traffic is growing at a rapid pace and real estate professionals are conducting business on-the-go, it is essential to receive new lead notifications instantly.

It was stated, "92% of homebuyers used the Internet as an information source" and "76% of Internet homebuyers drove by or viewed a home they saw online."*

"Fast response time is critical for leaving a positive first impression and can be the deciding factor in whether your leads convert into clients."**

Delta Media Group's latest mobile update to SMS Lead Notifications allows sales associates on our Upgraded Plan to actively and quickly engage with clients, processing leads faster. This updated process provides less confusion for real estate professionals and is set-up once within the DeltaNet™ system.

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