Posts with tag 'SEO'
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28
Ramping Up Your SEO Know-How
The online house hunt is now a reality for Americans of all age groups and backgrounds.
As far back as 2013, a joint study by Google and the National Association of Realtors showed that 90% of buyers searched online during their home-buying process. Fast forward a few years, and digital technology had taken an even more prominent role: In 2018, 44% of home buyers went online first when looking for properties.
Over 90% of real estate firms now have websites, and their property listings are their #1 feature.
Whether you're new or experienced in real estate, the conclusion is inescapable: Most of your future clients...
18
SEO Is As Vital As Ever
You hear the same thing every few years: SEO is dead!
SEO — search engine optimization — has been a part of the internet for more than 20 years. Ever since the first search engines went mainstream, they needed clear signals to help them categorize the content of websites. Despite how smart it might seem, Google can't read. It needs a lot of help to understand what a page is about. SEO is a combination of best practices that make pages friendlier to human readers and search engine "bots" alike. In the process, properly SEO'd pages are more likely to appear prominently in search results.
Saying "SEO is dead!" is a lot like saying "clothing is dead!" because fashion trends change. What's popular may vary from time to time, but people still...
12
9 Reasons Why It's So Important to Have Your Own Domain
Not all websites are created equal. Just as no two real estate agents are the same, each agent's website highlights the differences between other agents vying for the marketplace. Though content is king, it's important to understand that even your website's domain name has a significant impact on your agency's performance and perception.Â
9 Benefits & Advantages of Having a Custom Domain Name
1. It's a No-Brainer
Why should you have a custom domain name? Why not
16
Real Estate SEO: 8 Ways to Boost SEO & Generate Leads
Generating real estate leads starts with building a great website but ensuring your target audience can find that website ultimately plays a significant role in the overall success of your lead generation efforts. Search engine optimization (SEO) is the key to directing more traffic to your website and turning that traffic into a steady supply of fresh leads. While SEO is complicated and the best results take time, there are steps you can take today to start your website on the path to becoming a lead generation machine. Take your real estate website to the next level with these eight tips to improve your SEO and generate more leads.
18
How to Get Search Engines to Come Crawling Back
In this article for Delta Media Group's real estate industry publication, Real Estate Marketing and Technology Magazine, Aaron Geh discusses how SEO helps your real estate website attract more traffic and better quality leads.
How SEO Attracts More Online Traffic and Leads
Whether searching for a sales associate or going on a house hunt, most people start their search online. Search engine results are a huge potential source of traffic for your real estate website, which leads to fierce competition for the top positions in search rankings. That's where search engine optimization (SEO) enters the picture. SEO is one of the most powerful tools for growing your real estate firm online, but SEO's complexity means that not everyone understands it. Let's look at these SEO tips to help your business attract more traffic and better-quality leads.
