Posts with tag 'Delta Media Group'
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26
Creating a Marketing Culture for Ongoing Seller Leads
As I write this article, I find it curi- ous to note that about half the real estate news stories I read this past week related to low housing inventory and how to get more listings. All the articles were coming from the perspective of things you "can do now to get more listings." While I appreciate the reality that you need to take action now to get more listings, I want to approach the topic of low housing inventory from an entirely different perspective.
For over 10 years, I have seen a problem with the residential real estate industry as a whole.
What is the problem I am talking about?
It is the fact that a good number of real e...
24
Website & Email Domains: How It Can Benefit You
If you don't know anything about website and email domains, getting one set up can seem like a daunting task. However, the benefit of having one far outweighs the drawbacks, both in terms of the actual cost of the domain (usually) and the effort required to get it purchased and configured. I promise that it's not as difficult as it seems, and hopefully, this article will steer you in the right direction to get you started.
Before we get into the basics of how to buy and configure a domain, let's take a closer look at some of the benefits of owning and using one. First, ask yourself what's easiest to share with potential customers, and what's...
19
Real World Prospecting Strategies With DeltaNET 6
We talk about CRM's every single day in our business. The importance of using one, how to clean up contacts, the benefit of email marketing strategies. Having automations empowering your business with tools like our Social Media Connector for automated posts running to Facebook, LinkedIn, and Twitter can make your entire business life easier. What I wanted to share today is how to actually utilize that type of software in ways that will deliver even more tangible results.
One of my largest responsibilities at Delta Media Group® is conducting enterprise-level outbound sales prospecting to find partners to utilize our software. Many people don't know this, but I personally use the DeltaNETTM 6 CRM software in my business every sin...
12
Keeping Your Facebook Strategy Up-To-Date in a Social Media World
Facebook is the most powerful social media platform for real estate agents, bar none.
Why Facebook? As the real estate industry embraces digital marketing, it has become the #1 resource for building and maintaining long-term relationships. Twitter can be good for prospecting, LinkedIn is a gateway to luxury buyers, but nothing beats Facebook's overall utility. With nearly 2.4 billion monthly active users, including approximately 255 million in the United States and Canada, Facebook is still the go-to social media site for most people.
Facebook also owns the photography-focused platform Instagram, a natural fit for real estate agents and brokers. If you master Facebook, you'll have an easie...
12
Keeping Your Team on Track & Ready for the Next Challenge
With the anniversary of the first shelter-in-place orders in our rearview mirror, it's
fair to acknowledge that motivation can be hard to come by sometimes. As a team leader in real estate, there are many things out there you can't always control. That fact can seem overwhelming at times like these, but in the last year, you've done your best to stay afloat amongst the current of constant change.
The key to maintaining that success? Staying focused on what's in your zone of influence.
Odds are good your team members are still navigating plenty of stress and uncertainty. It's more vital than ever to leverage relationships and understand what motivates
