Posts with tag 'Lead Generation'
Subscribe and receive email notifications of new blog posts.
RSS Feed
- 2026 | 69 Posts
- 2025 | 96 Posts
- 2024 | 114 Posts
- 2023 | 143 Posts
- 2022 | 188 Posts
- 2021 | 204 Posts
- 2020 | 190 Posts
- 2019 | 118 Posts
- 2018 | 122 Posts
- 2017 | 164 Posts
- 2016 | 95 Posts
- 2015 | 68 Posts
9
What Makes a Real Estate Website Luxury? Why Quality Lead Generation Is More Important Than a High Price Tag
Luxury real estate often has an automatic connotation: expensive. But just because something is luxury doesn't mean it automatically has to be unaffordable. In fact, what is or is not considered luxury in real estate varies wildly from market to market. We have some clients where a property is considered "luxury" at a price point of $600,000 — whereas, in other markets, you wouldn't even be able to find a two-bedroom property at that price point.
This disparity can also apply to website vendors. The costs of luxury websites and marketing partners vary widely, too. There are all sorts of factors that determine how a vendor prices their product, and it can be difficult for real estate professionals t...
19
How to Create Hyper-Local Content in the Digital Age
The real estate industry has always lived by the mantra "location, location, location," which makes local expertise one of the most important qualities for real estate professionals to possess. Showcasing this expertise can help you grow your business; however, it requires combining deep community knowledge with sophisticated digital tools to create targeted, relevant marketing content that resonates with specific micro-markets.
While national real estate portals and big tech companies dominate broad market searches, savvy boutique brokerages and real estate professionals are finding success by going smaller and deeper. By leveraging technology to enhance their local expertise, agents and brokers can c...
3
The Role of Real Estate Websites in Lead Generation
In an era where the most popular way to search for properties and real estate professionals is through the Internet, a real estate website plays a significant role in lead generation. With a modern, optimized real estate website, customers can find you anywhere, at any time. Plus, with an advanced CRM system, you can track these visitors and their engagement and even collect their contact information.
Real Estate Website Features
Having the right features is the key to creating a real estate website that generates leads and brings new business. These are the essential features for lead generation you will want to consider:
24
How Agents Can Build Trust and Credibility Both Online and Offline to Establish Value
Real estate agents are entering a new area where they must clearly demonstrate their value to buyers and sellers, which means trust and credibility have never been more important.
According to research by the National Association of Realtors (NAR), honesty, trustworthiness, and a solid reputation are the most vital factors for buyers and sellers when choosing a real estate agent.
A staggering 97% of home buyers used the internet in their home search process, highlighting the necessity for a robust online presence. What you do...
23
Hosting a Successful Open House: Tips for Generating New Leads
An open house is a proven way to showcase a property, engage with potential buyers, and generate new leads. However, hosting a successful open house involves meticulous planning, strategic marketing, and excellent execution.
Here are some tips for hosting a successful open house that will generate new leads:
1. Start preparing well in advance
If you want your open house to bring in prospective buyers and generate new leads, it's best to start preparations as soon as possible. Here are a few steps to take to get the ball rolling: