Posts with tag 'Online Brand'
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9
Zillowproof Your Business With An Independent Solution
Real estate has changed quickly over the last year. There are new technologies and new marketing techniques. Some of them leverage trends that were already percolating in the background, accelerated by the pandemic. Others are all-new, the byproduct of the collective ingenuity and creativity of a highly adaptive industry.
Whatever the case, real estate's evolution won't end with COVID-19. On the contrary, agents and brokers should prepare for a fresh era of change — one in which they'll need to draw on recent lessons while connecting with how they can best communicate their unique value to clients.
That's because now is the time to start Zillowproofing your business.
Big or Small, Independence Is Pivotal to Zillowproofing Your Real...
3
Touring A Home Online Is More Important Than Ever
The habits of modern buyers are changing, and real estate is no exception. More of the sales process happens online than ever before, and buyers are more comfortable than ever doing the bulk of their research online before deciding on a big purchase. By making it possible for buyers to tour homes online, you provide a necessary service, help buyers fall in love with homes, and save time for your team in the process. So let's take a closer look at why helping buyers tour homes online is so important, and at the tools that can help you make it happen.
Buyers Are Relying On The Web For Their Home Search
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Accommodate Buyers at the Start of Their Search
For the vast majority of buyers, research on any big purchase begins online. This is especially true when shopping f...
23
Michelle McGill: Embracing Change With a Solid Support System
Meet Michelle McGill, a dedicated, compassionate, and reliable real estate professional at Crye-Leike Properties Unlimited in Columbus, Mississippi. Michelle's journey has been marked by her willingness to take on new challenges and her ability to adapt to change, all while benefiting from a robust support system.Â
In the realm of Crye-Leike Properties Unlimited (CLPU), an independent brokerage serving Columbus, Mississippi, and its neighboring areas in Mississippi and Alabama, Michelle McGill shines as one of the most accomplished agents. Anchored in the Golden Triangle region, Michelle hails from Starkville, Mississippi, and takes great pride in her local roots.Â
17
Building A Stronger Online Brand
Even real estate agents who work within a large brokerage and get marketing support need to think carefully about the topic of their own brand. An online brand has never been as important as it is today, and it will only become more crucial with time thanks to the shifting demographics of homebuying and selling.
Millennials now do most of the first-time buying and selling in markets across the United States, with many Gen Z buyers getting an early start right behind them. These "digital natives" are different from any customers who ever came before because they go online first whenever they need information about a major purchase.
That definitely includes homes!
Online Branding Can Be Simpler Than It Looks If You Know Where to Focus
22
Agents: The Fastest Ways To Build Your Brand
Branding is one of the most important parts of being a successful real estate agent.
At first, your brand might seem intangible and difficult to describe. But a good brand can make the difference between just getting by and exceeding your expectations. When you have a clear, compelling brand, you will attract your ideal customers more easily — and spend less time on those who don't fit.
Launching a career in real estate can be intimidating, and newcomers are often left with the impression they need to take on every bit of business that comes their way. This can be a good idea for the first six months or year since it helps you understand what you want from your business.
Soon, it's time to start specializing. Your brand is a reflection of your chosen focus....
