Posts with tag 'Real Estate Technology'
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11
Introducing Delta Pitch, Your New CMA Portal
Building a Custom CMA Has Never Been Easier Than With Delta Pitch.
On May 30, Delta Media Group® will release Delta Pitch, a Comparative Market Analysis tool that makes it possible to create a CMA in as little as one click.
Building a custom CMA has never been easier. And to top it off, Delta Pitch is integrated with the DeltaNET®, so you don't have to look far for it. This feature goes hand-in-hand with DeltaNET® 7, Delta's next generation of customizable, automated real estate technology releasing this fall.
So, how does it work? It's as simple as entering an address and clicking the link to build a CMA. You have a beautiful, company-branded CMA with comps, recent pending's, and more in just one click. Built on top of an AI platform, it will provide all relevant properties and other important information in an attractive, intera...
2
Playing the Numbers Game
When it comes to email marketing in real estate, looking at the numbers can help you determine what works and what doesn't.
At Delta Media Group, we service brokerages of all sizes across the United States. From independent agents to more than a dozen of the RealTrends TOP 100 brokerages in the nation. Earlier this year, I took the time to conduct a thorough analysis of the adoption rates, email statistics, and general website performance of some of our largest partners to get a gauge of what "true adoption" looks like, as well as what kind of email marketing was being done by some of the top-performing brokerages in the nation.
Let's start by looking at the adoption statistics because those will play directly into the volume of emails sent by these firms. All of the data in this report is from 1...
26
Take Charge Of Your Showings With A Management Platform
Virtual showings took the world by storm in the wake of the pandemic. Buyers and sellers alike needed to shift their perspective on virtual technology quickly to adapt to a new world. Agents and brokers had a challenge ahead of them: To learn and implement the new technology.
As the public health situation improves, virtual showings are still going strong.
However, more and more buyers want opportunities to return to the traditional way of seeing a home. In the past, open house events have stood out among the best ways for agents to meet new leads. It is sometimes possible to get an offer from a qualified buyer on a home in just minutes, too.
Although there will always be some people who are just curious, most people who go to a conventional home showing are interested in buyin...
14
Put People First With Your Technology
The real estate industry is always innovating, and new technology often alters the way that agents serve clients. Today's real estate clients are typically much better informed than they would have been in years past, but that doesn't change the fact that they still rely heavily on their agent throughout the process. So while your role may have changed due to technology, that same technology also holds the key to putting people first and generating a steady pipeline of referrals from satisfied clients.
Putting people first starts with providing easy access to the information they need to make informed decisions when they're buying or selling a home. This is one of the key ways that the role of an agent has evolved due to technology. In the past, the agent was the primary, direct source of information for clients. Today, you can provide much of that data th...
7
Artificial Intelligence Doesn't Mean Less Work
Artificial intelligence is no longer just a sci-fi fantasy, a dream of data scientists, or a catchy buzzword. The technology for AI has developed so much in recent years that it's quickly making an impact on — and potentially reshaping — nearly every major industry. Real estate is certainly no exception, with AI already making its presence felt in both subtle and obvious ways.
Does that mean that agents will soon be largely replaced by AI, with little work left for humans to do? Fortunately, you can take a deep breath, exhale, and know that your job is not in danger from AI. The truth is that AI in real estate can save you tremendous time on monotonous, repetitive tasks, allowing you to spend more of your working hours on the things that matter most.
Let's start with the basics. When we talk about AI in the present day, we'...
