Posts from June 10th, 2019
Delta Media Group's Blog
RSS Feed
Subscribe and receive email notifications of new blog posts.
RSS Feed
- 2026 | 18 Posts
- 2025 | 97 Posts
- 2024 | 114 Posts
- 2023 | 143 Posts
- 2022 | 188 Posts
- 2021 | 204 Posts
- 2020 | 190 Posts
- 2019 | 118 Posts
- 2018 | 122 Posts
- 2017 | 164 Posts
- 2016 | 95 Posts
- 2015 | 68 Posts
Automation | 27 Posts
AVM | 6 Posts
Blogging | 11 Posts
Branding | 23 Posts
Client Interview | 2 Posts
Conference and Expos | 10 Posts
Content Marketing | 20 Posts
Conversion Rate | 1 Posts
Coronavirus | 5 Posts
CRM | 25 Posts
Customer Testimonials | 11 Posts
Delta Media Group | 14 Posts
Delta Services | 2 Posts
Delta Tech Talk | 2 Posts
DeltaNet | 31 Posts
DeltaNet 5 | 8 Posts
DeltaNET 6 | 14 Posts
Education | 1 Posts
Email Marketing | 24 Posts
Employee Spotlight | 14 Posts
Facebook Advertising | 7 Posts
Facebook Connector | 1 Posts
Fusion | 1 Posts
Google | 1 Posts
Google Analytics | 2 Posts
Holiday | 5 Posts
Industry Thoughts | 37 Posts
Lead Generation | 45 Posts
Leading RE Clients | 1 Posts
Link Building | 1 Posts
Local SEO | 8 Posts
Marketing | 14 Posts
Mobile First Web Design | 4 Posts
Mobile Responsive Websites | 7 Posts
New Feature Releases | 4 Posts
New Site Announcement | 38 Posts
News | 5 Posts
Online Marketing | 24 Posts
Open House Connector | 7 Posts
Pipeline Manager | 2 Posts
PPC | 6 Posts
Press Release | 1 Posts
Press Releases | 4 Posts
Properties in Motion | 4 Posts
Real Estate Agents | 29 Posts
Real Estate Automation | 3 Posts
Real Estate Marketing | 73 Posts
Real Estate Marketing & Tech Magazine | 268 Posts
Real Estate Tech Training | 6 Posts
Real Estate Technology | 91 Posts
Real Estate Web Design | 5 Posts
Real Estate Websites | 17 Posts
Recruit and Retain Agents | 12 Posts
Reputation Management | 1 Posts
RESO | 2 Posts
SEO | 40 Posts
SEO Platform Feature Release | 15 Posts
SMS Texting | 7 Posts
Social Media Marketing | 61 Posts
System Update | 41 Posts
Tech Tuesday | 287 Posts
Training, Tools & Tactics | 5 Posts
Unlocking YOUR Potential | 16 Posts
Video Demos | 1 Posts
Video Marketing | 12 Posts
Virtual Open Houses & Showings | 6 Posts
Web Design | 4 Posts
Webinar | 22 Posts
Website Design | 15 Posts
Website Security | 2 Posts
June
10
10
5 Ways to Convert Open House Leads into Sales
There's no doubt about it: An open house is a great way to draw attention to a home on the market.
Open houses can attract more motivated buyers than any other form of in-person marketing. When real estate agents combine well-executed open houses and smart digital marketing, more transactions occur. In the end, that means growing your real estate practice much more quickly.
Once an agent knows how to make good use of an open house, they can create consistent results in a satisfying way.
Everyone has their own open house style, but some fundamentals are indispensable:
- Greet People at the Door
A friendly welcome will go a long way toward making your new contacts comfortable with you. Some open house attendees are wallflowers who expect to only "look around." Get them out of their shell with warmth. Offer some basic facts on the home and an info sheet to take with them. - Position as an Area Expert
Your area expertise is what attracts clients to you over your competitors. Showcase your insights into the community. A packet of local information on things like employment, education, events, and attractions will help. Info should be in-depth and professional in presentation. - Ask Some Qualifying Questions
As you discuss the home with attendees, you can ask leading questions to learn what their goals are and where they stand in their home search. Once you learn enough, you can suggest alternate properties that might meet their needs. Use active listening: The more you remember, the better.
