Delta Media Group's Blog
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- 2026 | 35 Posts
- 2025 | 96 Posts
- 2024 | 114 Posts
- 2023 | 143 Posts
- 2022 | 188 Posts
- 2021 | 204 Posts
- 2020 | 190 Posts
- 2019 | 118 Posts
- 2018 | 122 Posts
- 2017 | 164 Posts
- 2016 | 95 Posts
- 2015 | 68 Posts
25
How Useful Are Ads? Let's Take A Look
Many real estate agents around the United States swear by online advertising.
Even if you've never used an online ad, you're probably familiar with the idea: Set it up correctly and you enjoy "overnight" traffic to your website or listings. An optimized ad provides the opportunity to accelerate interest in your most promising properties and meet qualified buyers sooner.
When you think of online ads, you might think of Google first. For real estate agents, though, the picture is a little bit different. People go on platforms like Facebook and Instagram (also owned by Facebook) to browse aspirational properties, and that's where an effective agent should seek out traffic.
Facebook is also helpful for maintaining connections with leads and past customers.
When...
24
MJ Peterson Real Estate: Four Generations of Family Values
They say that family is the heart of the home. And for MJ Peterson Real Estate, a family business serving the Western New York region for over 91 years, that certainly rings true.
In the early 1930s, following the Great Depression, Marvin Peterson and his family moved from Detroit to Buffalo and started building houses. What began as a simple home-building venture ultimately became one of the most successful real estate companies in Western New York. With Victor (Pete) Peterson III being the current owner, four generations later, the Peterson family still owns and operates the business they started many years ago.
For over 91 years, MJ Peterson Real Estate has been serving the Western New York region. The company saw...
24
Tech Tuesday - Transaction Pipeline Goals
In this week's episode, Harley covers the Transaction Pipeline widget and how the goals and defaults work.
23
Badger Peabody & Smith Realty: Mastering the Merger
When two real estate companies that share the same goals and values come together, there is nothing they can't do. Living proof of this is one of New England's finest real estate companies, Badger Peabody & Smith Realty.
Crystal clear lakes, majestic forests and breathtaking mountains. Luxury ski resorts and snow lodges. Biking, hiking and kayaking. All of this can be found in the beautiful region of New Hampshire that Badger Peabody & Smith Realty is lucky to call ho...
19
Behind The Scenes: How A CRM Works
A real estate CRM has the potential to transform your business. But there are still many brokerages not using the power of CRM. Likewise, many agents have decided to forgo CRM, not realizing it doesn't take a large team or a big budget to benefit.
As technology evolves, change follows. But even the most sophisticated technology can't replace the most important part of real estate: The human touch. Instead, a CRM is a tool, albeit a versatile and powerful one. It helps you get more done in less time.
That equips you to focus more of your attention on strategic matters that grow your business.
