Delta Media Group's Blog
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18
Noel England Promoted to President of Delta Media Group, Inc.
CANTON, Ohio — Michael Minard, CEO and Owner of Delta Media Group, Inc., announced today that Noel England has been promoted to President.
In her new role, England will oversee the business operations of the company, including the execution of short-term and long-term goals, plans and strategies. England has worked for Delta Media Group since 2010, starting as Minard's Administrative Assistant and eventually working her way up to Office Manager, a position she held for the past five years.
Minard comments, "Having Noel focus on the duties of President makes Delta Media Group an even stronger force in the industry. She has demonstrated her ability to lead people and assist in the running of day-to-day operations.  Promoting Noel to President is...
16
Real Estate Agents | How to Make the Most of Online Reviews
No matter where you are, how experienced you are, or what clients you work with, one thing is certain: Most of your future leads will hear about you online. Their first impression from your online presence is a "make or break" factor in whether they contact you.
The challenge: That first impression doesn't always come from your own website.
Increasingly, online reviews come even before your own site in shaping perceptions.
Customers are more likely to share negative experiences online than positive ones. You can't control what people choose to post, but you can put processes in place that allow you to put your best foot forward with current and future customers.
It's called reputation management, and it's essential for any real estate agent.
There are three prongs to a reputation management strategy:
- Encourage customers who are happy with your service to speak out
- Act quickly to resolve the underlying issues behind negative reviews
- Recognize and monitor avenues where people talk about your brand
Luckily, this isn't as complex as it might seem. With the right technologies and techniques, you can make reputation management an ongoing part of your strategy to shape your brand image.
Here's how:
12
Tech Tuesday: Using the Customer Lists
Watch Harley Wolfarth in Tech Tuesday Live as he shows us how to use the Customer List in DeltaNET 6.
10
Delta Media Launches Newest All-in-One Broker Platform at Leading RE Conference
Canton, Ohio – March 10, 2020 - Delta Media Group®, Inc., one of America's most established and largest broker technology solutions providers, heads to the Leading Real Estate Companies of The World Annual Conference this week to announce the launch of DeltaNET® 6, their newest generation of cutting-edge broker websites, broker back-office productivity suite, and agent and team solutions.
"DeltaNET 6 is the ultimate all-in-one website and digital marketing platform designed by real estate experts for real estate professionals," says Michael Minard, CEO and owner of Delta Media. "This major advancement represents over 40,000 development hours and an investment of more than $30 million. DeltaNET 6 delivers advanced technology to our brokerage clients as our new center of excellence drives success through artificial intelligence and machine learning," he added.
Minard explained the approach that Delta Media is taking in...
9
Marketing 101: A Perfect Plan for Real Estate Agents
There are thousands of sites claiming to have amazing digital marketing insights that will change your life plus offer hundreds of different tactics you could try.
The big question: How can you put it all together into a plan that works in real estate?
Many sales associates find themselves reinventing the wheel when it comes to digital marketing and social media. They start excited only to discover the results aren't what they expected.
Some get caught up in a cycle of trying one thing after another but never figuring out what the big deal is. Others lose track of digital marketing entirely, letting others define their brand online.
The secret is this: Digital marketing is the key to ending the exhausting cycle of hunting for the next referral most sales associates experience early in their careers.
The right approach to digital marketing brings leads to your door, so you can stay focused on building your business, expanding your skills, and delivering world-class service. When leads seek you out, not the other way around, you can achieve the work-life balance you want.
Follow it consistently, and this five-step plan will help get you there:
- Get a Custom Website That Communicates Trust
Real estate custom websites are a "must-have" item for real estate professionals who want to stand out from the rest. A custom website fosters trust by making a fantastic first impression. It should communicate who you are, who you serve, and what makes you different. Just as important: It must be mobile-friendly so leads on the go can browse with their smartphones.
