Posts from August 22nd, 2022
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Every Agent Has One "Go-To" Marketing Tool: How To Get Them To Expand Their Toolkit
At its heart, real estate is about relationships. It's a marketing occupation. Agents are tasked with communicating the facts, supporting informed decisions, and ultimately, stirring customers to action.
Not all agents are "born marketers." Real estate consistently ranks as the #1 second career in the United States. People join from all walks of life, but each is tasked with the same challenge: learn how to get through to their customers and motivate and inspire them.
It should come as no surprise that most agents have a few tried-and-true marketing methods they go back to time and time again. These methods usually represent the first few things that worked for them when they were new to the industry.
At the very beginning, some agents are anxious about marketing their services. Others aren't but con...
