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24
Technology Every Agent Needs To Tackle the Busy Season
Summer is almost here and late spring and early summer is the busiest time for homebuyers and sellers. There are more homes on the market and families with children are determined to move before school starts up again. What does this mean for you? It means it's time to buckle down and take advantage of the opportunities this time of year presents for your real estate business. But to do that, you need the proper tools and technology to get more listings, effectively market properties, provide the best customer service, and juggle multiple transactions at a time.Â
Start Your Toolset With a CRM
Tackling the busiest season of the year starts with adopting a real estate-exclusive CRM (Customer Relationship Management) platform. A CRM helps you manage client information, track interaction, generate leads, and follow up effectively. With Delta Media Group's all-in-one CRM platform DeltaNET®, you can do all of this and so much more.
Although having a CRM on your desktop can help you out when you're at the office, you also need a way to continue working and be able to communicate when you're on the go this spring and summer. Thankfully, the DeltaNET mobile app is available for both Apple and Android users in the app store to ensure you are staying connected and able to import new information from wherever you are.
Make Your Very Own Real Estate Website
The next item you will need is a real estate website. For prospective clients to find you and your listing online, you must have a fully optimized, fully personalized website. Delta Media Group offers brokerage, team, and single-agent sites that are completely customizable and can easily be managed in DeltaNET. Your website is a great place to hone your brand and upload customer testimonials to build your reputation and credibility. Plus, Delta websites can integrate hundreds of valuable features such as an AVM (Automated Valuation Model), INRIX drive time search, a blog post section, a featured listings page, automated market stats, and much more.Â
Try These Top-Level Tools
To get the most out of your CRM platform, you should be leveraging the latest automated digital marketing tools and features. Here is a list of tools to add to your toolkit to make the most of real estate's busiest season.
- My Customer For Life (MCFL): MCFL automated newsletters are already-written newsletters for buyers, sellers, and homeowners that you can send out each week to stay in touch with clients, fostering life-long connections.
- Social Connector: When you're busy running around to private showings and open houses, it can get challenging to stay consistent with posting on social media. Social Connector makes your life easier, enabling you to schedule and post to various social media platforms automatically.
- Open House Connector®: With the nicer weather and listings more abundant, the time of year calls for more open houses. To make your open houses go smoother, leverage Delta's Open House Connector. With the iOS app designed for mobile devices, you can take this tool with you and have guests sign-in on the day of the event so their information is automatically imported. Attendees can also sign up directly through the app and complete a follow-up survey after the event.Â
- Properties in Motion®: If you wish to sell your listings this summer, you need to show them in the best light with stunning visuals and the use of high-quality video. With Properties in Motion, you can create sharp branded video content to showcase your latest properties for sale and more.
- Ad Wizard: Take your digital advertising to new heights with Ad Wizard. With Ad Wizard, you can easily create targeted advertising campaigns for new listings, upcoming open houses, or real estate services. This tool also allows you to manage your budget and monitor the campaign results.
- Delta Pitch: The final tool to be sure you have in your toolkit if you wish to be successful this busy season is Delta Pitch: a CMA and presentation builder all in one. Delta Pitch automatically generates accurate CMA reports you can share with customers with just two clicks.
Spend Less Time Working While Earning More This Summer
With the DeltaNET CRM, a custom real estate website, and automated digital marketing tools, you can work less while you make more this summer. When you partner with Delta Media Group, your technology works for you, even when you're taking a break. Contact us to learn more about our comprehensive technology stack filled with tools and features to fill your every need as a real estate professional.
