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You worked hard to generate that lead. Maybe it came from your website, a paid ad, or a referral. Either way, someone raised their hand — and then life got busy. The showing ran long. A contract needed your attention. By the time you circled back, the prospect had moved on.
This isn't a discipline problem. It's a systems problem. And it happens to agents and teams at every level.
Research consistently shows that the odds of connecting with a lead drop dramatically within the first hour...
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