Posts with tag 'Online Brand'
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27
How To Build Your Online Branding
Compared to all the other real estate professionals in America, what makes you special?
Phrased that way, this might feel like an intimidating question. But rest assured, there is an answer. The way you respond shapes your business in profound ways.
Here are examples of ideas other real estate experts like you have had:
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"I'm special because nobody else knows the Borough of Brooklyn like I do."
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"I'm special because I truly understand what goes into senior downsizing."
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"I'm special because I bring years of negotiating experience to my clients."
The question is, how can you communicate your advantages so your leads will know and remember them? The solution i...
9
Hosting a Virtual Open House? Here's a Checklist
Vaccination is underway, but virtual tours are definitely here to stay. It may be months before travel restrictions and social distancing rules are relaxed throughout the United States, and in that time, virtual home tours are continuing to gain traction. Although they started as a safety precaution, buyers and sellers alike are realizing the benefits.
Open houses have long been among the most effective ways to show off any home. They generate excitement and provide opportunities to meet qualified buyers. Virtual open houses have the potential to be just as effective. Plus, they have some advantages all their own:
- Since it means no travel, more people can attend a virtual open house.
- Sellers can hold more open house events wi...
21
Building Your Real Estate Brand Online
When you tell a story, every detail matters. The more vibrant the portrait you paint, the more likely the story's receiver becomes invested in its outcome.
This fact is true when you're telling a traditional story, and it's equally important in real estate storytelling. The story you tell through your blog, your real estate website, or social media channels is your best opportunity to help shoppers fall in love with your local markets and your business.
