Posts with tag 'web design'
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24
Why a Mobile-Optimized Website Is Essential for Success
We live in a mobile-first world, with over 60% of all Internet searches coming from mobile devices. And each year, more people turn to their phones to search for homes.
What does this mean for your real estate business? It means that for your website to succeed in the current digital landscape, it must be mobile-optimized. Making your site easier to find and more user-friendly, a mobile-optimized website benefits both you and your customers.
The Advantages of Mobile Optimization
Although any real estate website can improve your business's digital presence, a mobile-optimized site with all the best feature...
19
Crafting a Seamless, User-Friendly Experience For Your Real Estate Website
A user-friendly website is imperative for any real estate business wishing to thrive in a competitive market. The internet is the first place potential buyers go these days to search for properties. You want them not only to be able to easily find your site through a Google search but be appealing and easy to navigate when they arrive. If you don't meet this criteria, they are likely to continue their search elsewhere.
From functionality to design and aesthetics, every aspect of your website plays a pivotal role in shaping its user experience. Now, let's dive into some essential strategies for creating a user-friendly experience for your real estate website that will leave a lasting impression.
1. Intuitive Navigation
The first strategy for creating a user-friendly experienc...
8
Your Website Is Outdated If...
We've all been there before. You're searching for a company that covers a specific need, find a link that looks promising, then land on a website that looks like it hasn't been updated since the days of dial-up internet. An outdated website certainly doesn't inspire confidence or build trust in the prospects who visit it — and that's if they can even find it in the first place.
Your real estate website should be the crown jewel of your digital presence, and an outdated website can seriously compromise your marketing potential. Here's how to tell if your website is outdated, along with some tips to help you turn your website into a mod...
25
How Testimonials Impact Your Credibility
As a real estate agent, your local expertise is the defining factor that inspires people to work with you and not a competitor. Testimonials are the most important evidence you can have for your unique insight into your market.
While many real estate agents know they should follow up with satisfied customers for referral business, it is just as important to get testimonials whenever possible. These can take the form of written reviews on third-party websites like Yelp, or they can be testimonials you gather directly.
Let's take a closer look at the value of testimonials.
Testimonials Do a Job No Other Marketing or Advertising Can
Testimonials are crucial because they serve as a form of social proof. With social proof...
4
Online Shoppers Appreciate An Optimized Website
How long does it take a customer to wonder if a website is working correctly?
This was one of the first areas that was explored in modern user experience research. The experts in the field have known since the 1990s that it takes as little as one second for a computer user to notice their experience is not seamless.
If there is a longer delay, or if shorter delays accumulate, most people find they can no longer stay focused on the task at hand. They will usually respond by going to a competitor's site. This effect...
