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8
All In Stride: Looking Back at 2021 Tech
At Delta Media Group, our mission statement is literally: "Automate to Elevate Life," so it should come as no surprise that 2021 was a year of constant innovation for our team. Of course, this challenges us to constantly look for ways to automate processes within our business, and more importantly, automate processes for the agents and brokerages that utilize our all-in-one CRM & website platform, the DeltaNET®. With this in mind, I wanted to look at some of the biggest technology updates we saw in the real estate industry and what to expect in 2022:
- Automated all-in-one marketing solutions
- The rebirth of real estate mobile apps
- Customized tailor-made CRM systems
First and foremost, I beli...
7
Tech Tuesday - Mobile App Setup
7
Changing For the Better: RE/MAX Capital City
If there's an exception to every rule, then, sometimes, the cliché isn't true: Everything isn't always bigger in Texas. And that's a good thing.
At least when it comes to RE/MAX Capital City.
For more than two decades, RE/MAX Capital City has been one of the premier real estate brokerages in the greater Austin area. Buying and selling homes is a success story waiting to be written for RE/MAX Capital City agents, and while there has been plenty of growth since opening in 1994, owner Jeff Osborne says, nearly three years ago, he realized it was time to "refocus the company."
So, RE/MAX Capital City shifted its collective approach to real estate: Work...
6
How Your Core Values Generate Business
More businesses are talking about "values," but what does that really mean?
To an individual, "values" are most often seen in value judgments. These are statements about life that can't be proven or disproven in ordinary ways. They disclose what the person making the statement considers important but aren't necessarily held by other people.
For example, many would agree with the statement, "All people have inherent dignity and worth." That statement might be considered part of their desire to embody a given value, say respect or compassion. Values can be boiled down to one word, but they always require interpretation.
What does all this mean when it comes to your life as a real estate agent?
In short, virtually every brand "says" it has...
6
Everyone Likes Easy
I can't speak for everyone, but I can tell you that, at Delta Media Group®, we learned a lot this year. We learned that deer will go out of their way to climb onto an expressway and jump in front of your car even in broad daylight (maybe only I learned that). We learned that working remotely really does work, but it's not for everyone. We learned that when big hedge funds are involved, the stock market looks a lot like a casino. Lastly, and most importantly, as far as this article is concerned, we learned that simplicity is one of the most important elements when it comes to making something that people want to use.
I don't mean to make things simple at the cos...
