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Expanding up and down the East Coast, Realty Exchange is redefining the term teamwork in real estate.
When Shane Radcliff and several agents were dissatisfied with the franchise practices at a large franchise, they decided to leave it behind and start their own brokerage. In 2013, they founded Realty Exchange, which has since grown from a four-agent firm to one with over 70 agents spanning four states, with further expansion in the works.
"In 2013, myself and a few other agents worked for a national franchise, and we just thought there had to be a better way to treat agents,"...
This video demonstrates how to add QR codes to your Creative Studio print marketing designs.

Back in the early days of computing, there was something called "sneakernet."
No, it wasn't a network for buying sneakers. Sneakernet referred to the fact that, most of the time, the only way to make a file print was to put it on a disc and physically walk it over to the printer. A wireless solution was still decades away, and direct connection through cabling was limited by distance.
In effect, the more inconvenient it would be for you to physically access the printer, the more likely it was that's precisely what you would have to do. On the average campus (as research campuses were networked long before businesses) this caused hours of delays every single week.
We would never put up with sneakernet today. But we still do, in a different form.

Search engine optimization is one of the deciding factors in the success of any digital business.
Although you may have an office space at a brokerage or a designated home office, there's no doubting most of your future customers will find you online. As Generation Z and Millennial buyers enter into the market, they are starting their home search on the internet. Likewise, that's where they seek out agents.
There may be dozens or even hundreds of real estate agents and brokerages in your area alone. What determines which one shows up prominently when someone searches for "real estate agent i...

Founded nearly 50 years ago, Dickson Realty has elevated its way to the top of the real estate market in Northern Nevada and California.Â
Established in Reno, Nevada, by Fianna Dickson in 1973, Dickson Realty is an innovator in the Western region. Rebecca Dickson, Fianna's daughter, now serves as one of the Broker/Owners and VP of the Luxury Division at Dickson Realty, following the path her mother began almost 50 years ago. Nearly all of the owners of Dickson Realty are family, and the family atmosphere transfers to the agents and employees of the company.
"Dickson Realty has been an innovative company from t...
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