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December
6

Back in the early days of computing, there was something called "sneakernet."

No, it wasn't a network for buying sneakers. Sneakernet referred to the fact that, most of the time, the only way to make a file print was to put it on a disc and physically walk it over to the printer. A wireless solution was still decades away, and direct connection through cabling was limited by distance.

In effect, the more inconvenient it would be for you to physically access the printer, the more likely it was that's precisely what you would have to do. On the average campus (as research campuses were networked long before businesses) this caused hours of delays every single week.

We would never put up with sneakernet today. But we still do, in a different form.

Most real estate agents are used to logging into one thing to do their social media, another thing to do their email marketing, still another to actually check their email, a fourth to manage property listings, a fifth to administer their open houses, yet another to check the status of open transactions, and so on.

The whole "pile" of applications you need to do your job is known as the technology stack, for obvious reasons. But as the stack gets higher, it also becomes more precarious. The more applications you use, the greater the odds they won't play well together. That means data will eventually get lost.

But it doesn't have to be that way.

DeltaNET customers can manage all their real estate marketing efforts from one AI-driven central hub.

DeltaNET isn't just a Customer Relationship Management solution for real estate agents, even though it is the first and best. In addition to CRM features built with input from agents and brokers, it also delivers seamless access to everything you need to market your practice.

Marketing, advertising, and promotion have truly never been easier.

Using the power of artificial intelligence, you can do it all from a single interface:

  • Email Marketing
    Once someone reaches your website or listings, email marketing is the key to building the relationship. It may take weeks or even months for a potential client to decide to take action, but you can be at their side throughout. Develop an email campaign in just a few clicks and monitor it any time at a glance.

  • Social Media Marketing
    Real estate agents and brokers have the best opportunity of any professional to yield results from social media marketing. DeltaNET empowers you to share event-driven updates to your social media feed each time any of your listings undergoes an important status change, spurring your followers to action.

  • Website Management
    After your real estate website is up and running, that's not the whole story. You need valid insights into how people are reaching your site and what they do once they get there. DeltaNET highlights those data points, equipping you to convert more visitors into leads and ultimately into customers.

  • Search Engine Optimization
    Search Engine Optimization is the secret ingredient that helps you show up in searches related to your areas of expertise. DeltaNET makes it easier to ensure your website meets the standards Google sets in content, speed, and security, so you can pursue more prominent search placement without ads.

  • Listing Optimization
    It's no longer enough to have listings on the MLS. Your active listings should also be accessible directly on your website. With a wealth of tools at your disposal, you can add "must-have" features like virtual tours that extend dwell time and inspire engagement, spurring faster and more lucrative sales.

  • Buyer and Seller Reports
    Exhausted from manually researching comps, neighborhood trends, and more? For the highest quality service, this data is essential, but it can take days to compile. For DeltaNET customers, it's a snap to generate Delta Pitch CMA reports, Market Watch Reports, and Seller Reports that build confidence.

  • Open Houses
    Traditional open houses have long been one of the most effective ways to attract qualified buyers and close an agreement quickly. Now, after three years, they are on their way back. Open House Connector ensures even "no shows" will never slip through the cracks, while virtual open houses are here to stay.

  • Online Advertising with Facebook and Google
    In most other industries, advertising through search or social media is a recipe for distress. Things are so much different in real estate — where $20 in ads can transform into $20,000 in commission. DeltaNET is your answer, with Ad Wizard for Facebook or pay-per-click advertising for Google.

Save time and money when you dump the "stack" into the trash and advance to the most versatile and user-friendly real estate marketing solution in the world: DeltaNET. You can get started in just minutes. Contact us to find out more about simple, secure marketing.

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