Delta Media Group's Blog
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6
Consolidate Your Tech Into One Place
It wasn't long ago when real estate agents and brokers were routinely using three, five, ten, or even more different software programs to manage the daily demands of their business. These programs typically were not intended for real estate and usually didn't work well together, either.
While this was an improvement over the days of Post-It notes and overstuffed filing cabinets, it didn't give real estate professionals the opportunities they deserve to reach their full potential. Rather the opposite — they often spent time struggling to get their software working.
Since then, the variety of software has only increased — and so, too, has the price.
1
Forging a Clear Path to Success
In an industry as fast-paced as real estate, stability and predictability have incredible value. This is especially true for marketing because maintaining a steady, reliable flow of fresh, qualified leads is essential for being able to plan with confidence. It's also true for customer service, where stability and predictability can save huge amounts of time.
If you're aiming to integrate stable, predictable processes, then taking a fresh look at your real estate technology is the perfect place to start. With the right tech on your side, you can plan a clear path to success and forge ahead with confidence.
When discussing real estate technology, there...
30
Coldwell Banker Tomlinson: Choosing Top Technology to Cover More Ground
Under the skilled leadership of Shelley Tomlinson Johnson, Coldwell Banker Tomlinson services six different regions across Idaho and Washington, including Spokane, the Quad Cities, Idaho Falls, Moses Lake, Kennewick, and Boise. The real estate company is part of The Tomlinson Family of Companies, encompassing firms within the Coldwell Banker, Century 21, and Sotheby's International Realty franchises, with approximately 850 agents serving clients in Idaho, Washington, and Montana.Â
Johnson's family has a long history in real estate, dating back about 85 years to when her great-grandfather founded what was known as The Tomlinson Agency to sell farmland. However, ranking in the Swanep...
29
The Impact of Video Marketing on Property Sales
Gone are the days when static images and lengthy listing descriptions were sufficient to attract potential buyers. Today, video has become the ultimate medium for showcasing properties, offering an immersive experience that engages and captivates audiences like never before.Â
How Video Marketing Benefits You
From virtual tours to drone footage, video marketing has revolutionized the way properties are presented and has had a profound impact on real estate sales. As a real estate professional, this revolution has many benefits, such as:
- Enhanced Property Visibility: Finding a way to stand out online is essential to competing in a competitive real estate market and vi...
26
Chinowth & Cohen REALTORS®: A Customized Platform They Can Count On
Co-founded by Sheryl Chinowth & Lee Cohen in 2004, Chinowth & Cohen REALTORS® is the largest independent real estate company in Oklahoma, servicing Tulsa, Oklahoma City, and the surrounding areas.Â
Upon its founding, the husband and wife pairing brought a wealth of experience and knowledge to the brokerage. Chinowth began her real estate career by working for her father's firm. A natural-born leader, she earned the title of a top producer quite quickly, soon becoming a mentor and manager for the company. After moving to Tulsa and making a name for herself in residential real estate in a new city, she met Cohen, a top producer in commercial real estate. He learned the life of real estate from his grandfather, who had so...
