Delta Media Group's Blog
Subscribe and receive email notifications of new blog posts.
RSS Feed
- 2026 | 33 Posts
- 2025 | 96 Posts
- 2024 | 114 Posts
- 2023 | 143 Posts
- 2022 | 188 Posts
- 2021 | 204 Posts
- 2020 | 190 Posts
- 2019 | 118 Posts
- 2018 | 122 Posts
- 2017 | 164 Posts
- 2016 | 95 Posts
- 2015 | 68 Posts
13
How To Get Buyers To Fall In Love With Any Listing
It's February, and love is in the air. Want to play matchmaker for your buyers?
When people meet the house of their dreams, they often say they "fell in love." The phrase "love at first sight" exists for a reason. As in life, in real estate, it's often what you see that determines how you feel.
Visual content stokes a potential buyer's interest in any property. When you master the process of crafting a complete and compelling visual story within a listing, you become a true real estate Cupid.
To deliver the most value, you need skills in a variety of areas:
9
SEO In 2023: What You Can Expect
Search engine optimization (SEO) has been part of the fabric of digital marketing in real estate for well over a decade. While the importance of SEO has never wavered during that time period, the process for how SEO is done has changed dramatically since those early days. If it's been a while since you brushed up on SEO best practices, you might be surprised to learn how much the landscape has changed.
Today, SEO is all about providing value to your audience and establishing your brand as an authority within your real estate niche. Here's more on the state of SEO in 2023, and some of the key strategies that can help you master real estate SEO this year.
SEO in 2023: What You Can Expect
One of the most important things to remember about SEO is that it's ultimately all about understanding what search engines want and integrati...
8
Being A Leader Means Bringing A Sense Of Belonging
It's human nature to want to belong somewhere. I think one of the best words to describe this idea is belongingness, which Merriam-Webster defines as "a sense of belonging."
I believe this inherent need for belongingness is a major reason why social media has become so popular. In our busy, physically disconnected yet technologically connected society, we feel a sense of belonging through being friends with those we know virtually, no matter the physical distance, via social media or online.
This whole idea of people wanting to be a part of something is very important whe...
7
Tech Is The Foundation Of A Solid Business Plan
To achieve anything great in business, it's usually important to have a plan. A plan can be very detailed and have monthly and quarterly benchmarks to meet. Or it can be simple, acting as a broad framework to continuously move toward a goal everybody on the team understands.
Whatever the case, even the most experienced professional can be blown off course if you fall into the trap of just doing "whatever comes up" from day to day. Many things that seem urgent aren't really all that important. A business plan helps you know your effort is going to the right places.
The biggest challenge in business planning isn't coming up with an exciting goal. It's making sure you can follow through on goals with the right capabilities. Modern real estate agents and brokers need reliable and versa...
6
4 Strategies To Get Your Real Estate Business To The End Zone
As the quarterback of your real estate firm, you have a great deal of responsibility on your shoulders, along with a wide variety of tools, tactics, and strategies to help you reach your goals. But getting to the end zone — a place filled with high-quality leads, satisfied clients, motivated team members, and high ROI — is going to take some work.
The good news is that you're far from alone. You have a team of talented people around you, a wealth of resources available to help you make informed decisions, and tons of tools to market your real estate brand to a modern audience. Here are four strategies to get your real estate business to the end zone.
First Down: Play to Your St...
