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It seems like technology advances and integrates into new aspects of our lives every day. Even the jobs in which in-person communication and physical interactions are relied on, somehow, technology seems to find a way to connect. The real estate industry is no exception; technology has dramatically changed the way agents, buyers, and sellers accomplish their goals. While at times it may seem like these new systems and software may overly complicate certain processes, technology like automation can immediately improve existing practices. Agents will quickly discover that automation improves the real estate industry in more ways than one.
The Newest Trend in Real Estate Technology
Though automation is not a new concept, its application in th...

79% of customers trust online reviews just as much as personal recommendations. In younger demographics, the figure can be even higher — up to 91% for consumers aged 18-35. Regardless of age, most people read online reviews, and many customers won't buy until they've read a review.
Don't think online reviews only matter for e-commerce stores:
In this episode of Tech Tuesday, Harley Wolfarth demonstrates the Customer Center in DeltaNET 6.

Not all websites are created equal. Just as no two real estate agents are the same, each agent's website highlights the differences between other agents vying for the marketplace. Though content is king, it's important to understand that even your website's domain name has a significant impact on your agency's performance and perception.Â
9 Benefits & Advantages of Having a Custom Domain Name
1. It's a No-Brainer
Why should you have a custom domain name? Why not

After a year that seemed like it would never end, 2021 is already steaming ahead. Before we know it, the holiday season will be just around the corner once again. But is your year off to a strong start? It's a question all real estate agents must ask themselves. There are dozens of proactive measures real estate agents can take to ensure that they're moving in the right direction — but there are also a few pitfalls that should be avoided.
4 Do's & Don'ts of 2021
Even though we're into January, it's not too late to start the year off on the right foot. There are plenty of realistic and attainable goals that you can achieve if you start working on them now. Here are a few...
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