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Posts from June 13th, 2022

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June 13th, 2022 by

Let's start with the basics. What is an AVM? AVM stands for Automated Valuation Model, and in today's marketplace, it is one of the best tools at a brokerage's fingertip to help win new listings. For years, I have heard real estate agents push back on the idea of providing consumers with automated home value estimates being worthwhile. After all, those automated home value estimates used to be way off and lead to more uncomfortable conversations for real estate agents than positive ones.

That status quo has most certainly flipped in the last couple of years. Automated home value estimates have only continued to get more and more accurate. Certainly, they will never beat an estimate given by a licensed professional able to see the house in person. However, the industry has learned how to turn a potential home seller'...

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Categories: Real Estate Marketing & Tech Magazine
Tags: AVM Reports, Real Estate Marketing and Technology Magazine, Franklin Stoffer

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