Posts from August 11th, 2022
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11
The Secret To Reaching More Clients With Less Hassle
Everyone knows what it's like to spend your first year or so in real estate "chasing down leads."
New real estate agents need time to learn the ropes, figure out which side of the transaction they like to be on, and identify their ideal customers. But after the adjustment period, you need a shift in thinking — especially about how you keep your pipeline full.
Many a real estate agent identifies as a "people person," so a robust schedule of in-person networking and events might seem to make sense. But even if they are energizing, there's no getting around how time-consuming those engagements can be.
And when they're not delivering real business value, you can end up running yourself ragged.
Whether you're new or experienced, the key to bringing yo...
11
Forward Thinking And The Real Estate Industry
We all admire forward thinkers: people who envision what others are incapable of seeing.
When I think of forward thinkers, I think of people like Steve Jobs, Albert Einstein, Henry Ford, and Elon Musk, just to name a few. I still remember back in 1997 when Steve Jobs put an end to the Newton. I loved the Newton but didn't like how it had to be docked to a computer to synchronize all the data. Later on, when Steve Jobs opened up about why he put an end to the Newton, which was very popular at the time, he said that it was because he envisioned a device that could be connected wirelessly and synchronize wirelessly in real-time. And, since the Newton couldn't do this, it didn't make sense to him. That sounds funny today, but in 1997 it was crazy thinking, and Steve Jobs got blasted for getting rid of the Newton. We now...
