Posts in category 'Real Estate Marketing'
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23
How to Market to Millennial Home Buyers
It doesn't seem that long ago that Millennials were the youngest generation, but now they are all grown up. Most Millennials are now between 22 and 36 years of age, which means that this young, tech-savvy demographic now makes up one of the largest groups of home buyers.
Marketing to Millennials may feel like a mystery, but the truth is that they're looking for many of the same things from a home as the generations that came before. It requires an understanding of what they want from a home, and how they conduct research to find the right match. Our team is here to help, with a guide to Millennial real estate marketing.
9
The Evolution of Real Estate Marketing
When was the last time you picked up a phone book to look up a business or grabbed a newspaper to check out the ads? Would you bother reading a postcard from a business that came in the mail, or answering a cold call from an unknown phone number? If those marketing tactics sound dated to you, then you certainly aren't alone. The fact is that real estate marketing has evolved a great deal in recent years, thanks to the internet, search engines, mobile devices, and social media. Let's take a closer look at how things were, how they are today, and why things changed.
27
Real Estate Marketing Trends for 2018
It's never too early to get a head-start on your next year in the real estate world, and 2018 is shaping up to be an exciting year for real estate marketing. Whether you're looking to showcase your listings in style, connect with clients and prospects through social media, or maximize your mobile audience, you'll find ample opportunities to grow your real estate business throughout 2018. Now is the time to prepare for a successful new year, starting with our guide to real estate marketing trends for 2018.
12
The 3 Real Estate Marketing Mistakes to Avoid at All Costs
Whether you're an experienced pro or you're new to the game, there is always something new to learn about real estate marketing. And sometimes, the best tips tell you what not to do when marketing your real estate business. The most common marketing mistakes take many forms, but the good news is that you can avoid (or fix) them with a bit of planning. Our team is here to help, with a guide to three of the most common real estate marketing mistakes, and how to avoid them.
12
4 Tips to Get Free Advertising for Your Real Estate Business
What could be better than an advertising opportunity that allows you to showcase your brand, share your expertise, and build your authority as a local expert? Well... accomplishing all of those goals without paying a penny would be a good place to start! There are plenty of free real estate marketing opportunities to take advantage of close to home, and in many cases all you'll have to invest is a little bit of time. The trick is in both knowing where to find free advertising opportunities, and understanding how to take advantage of them.
