Posts in category 'Real Estate Technology'
Subscribe and receive email notifications of new blog posts.
RSS Feed
- 2026 | 29 Posts
- 2025 | 96 Posts
- 2024 | 114 Posts
- 2023 | 143 Posts
- 2022 | 188 Posts
- 2021 | 204 Posts
- 2020 | 190 Posts
- 2019 | 118 Posts
- 2018 | 122 Posts
- 2017 | 164 Posts
- 2016 | 95 Posts
- 2015 | 68 Posts
2
Adapting to Changing Consumer Expectations
Like many others, the real estate industry is evolving rapidly due to shifting consumer expectations, largely driven by technological advancements, economic trends, and changing lifestyles. Modern buyers and sellers demand more from their real estate agents, seeking transactional expertise and personalized, tech-savvy, and value-driven services.Â
Strategies for Meeting Expectations
Adapting to these changes is crucial to remain competitive and relevant in your market as an agent. Here are several strategies agents can employ to meet and exceed modern consumer expectations.
1. Stay Updated on Market Trends
Co...
13
Communication is Key: How to Master it Using Technology
Communication is one of the most important skills for any real estate agent to develop, and there are more ways to communicate digitally today than ever. Effective communication can make all the difference in landing a new client, building trust, and helping current clients achieve their real estate goals. With young, tech-savvy buyers and sellers making up an ever-growing slice of the real estate market, mastering digital communication is critical.Â
Before we get into digital communication tactics, it's worth remembering some of the tried and true communication tips that apply to any situation. No matter how you communicate, it's crucial to focus on the person you're communicating with, listen carefully, ask questions, and be responsive to their needs. Always be courteous, punctual, reliable, and considerate...
30
Beware of the Frankenstack
Halloween is here, and this year, it's not ghosts or goblins you should be afraid of; it's something far more dangerous to your real estate business.Â
Beware of the Frankenstack!
What is a Frankenstack?
Like the monster made of disparaged human parts in the infamous novel, a "Frankenstack" is a technology stack that is a patchwork of various software and applications. Often, these Frankenstacks evolve from an attempt to build a "best-in-class" solution, while other times, it's simply the result of adopting more and more one-off tools over time rather than investing in an
4
Leveraging Technology to Get Greater Opportunities
Have you ever heard the saying: The more things change, the more they stay the same?
I had that feeling this morning after viewing Mike DelPrete's presentation from Inman Connect, which is an unfiltered assessment of where the industry stands today and what agents can do to find success.Â
Twenty-four years ago, I started an intentional journey to try and change the real estate industry. I wanted to bring technology to an industry that was grossly lacking advancements and automations. In many ways, this effort has been successful but in many others, we still have a long way to go.
One of the greatest change...
17
The Biggest Customer Turn-Offs in Real Estate and How to Avoid Them
To be successful in serving buyers and sellers, you need insight into the client experience and customers' likes and dislikes. You must know what makes them happy vs. what could cause them to reconsider hiring you as their agent.Â
While not every aspect of the transaction is within your control, your actions are, and you must do what you can to ensure your customers are satisfied. After all, high customer satisfaction is key to building a business that thrives for the long haul.
Now, let's discuss some of the biggest turn-offs, according to customers, and strategies for avoiding them.
1. Lack of CommunicationThe first problem man...
