1,445 articles found with the search of "AI"
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YOU'VE GOT MAIL: Inside the Dos and Don'ts of Email Marketing
With the ability to talk to thousands of past and current clients for a few dollars a month, email scales with your practice better than any other digital marketing technique. Sophisticated email drip campaigns that use data directly from your Customer Relationship Management suite can run 24 hours a day with little intervention.
Still, email has a learning curve to conquer before you'll be able to make the most of it!
There are two significant challenges when it comes to a flourishing subscriber list:
• Getting leads to consent to join your list
• Providing useful and informative content
Excited to get started? Don't forget: Before anyone gets to see your carefully crafted messages, they have to opt-in. Federal laws prohibit sending unsolicited commercial email, and many U.S. businesses strive to comply with the standard set...
3
STARTING THE NEW YEAR RIGHT: How to Stay Focused & Productive in 2021
2020 was a challenging year, and 2021 starts off with plenty of uncertainty. How long will it take for COVID-19 vaccines to reach the average person? What will the economy look like next quarter or even next month? How will the real estate industry continue to respond and evolve in a seemingly ever-changing world? These are all reasonable questions to have, but to position yourself for success in 2021, it's crucial to focus on the things you can control. Managing your priorities, schedule, and energy levels will get you where you really want to go. Speculation can leave you running in circles with no more clarity than before.
Luckily, the start of a new year is also a natural time to "start over" and focus on what matters most to you. Coming up with a plan and, most importantly, sticking with it can help make 2021 your best year yet.
Lasting Success Comes...
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Craft Great Email Subject Lines
Email marketing is essential to real estate success, and its importance is growing.
According to the National Association of Realtors, Millennials are now the cohort most likely to be buying a home. A full 73% of those surveyed
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Don't Turn Away Clients With Bad User Experience
User experience (UX) is at the heart of how clients and prospects interact with your real estate brand. It includes analog, old-fashioned interactions, but the primary focus is on the digital realm. A seamless, high-quality user experience is a crucial factor in lead generation and keeps clients satisfied after choosing your business. Of course, that also means that a bad user experience will have the opposite effect. So let's take a closer look at what the UX is exactly, how to avoid turning clients away with a bad UX, and some tips for overcoming common UX challenges for your real estate brand.
What Is the User Experience, and Why Is It so Important?
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The UX Encompasses Nearly Every Aspect of How Clients Interact with Your Brand
Ta...
