Delta Media Group's Blog
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11
Promote Your Business & Brand With Facebooks Ads
At the end of 2018, the National Association of REALTORS® reported over 1.3 million members. That's a heck of a lot of competition jockeying for the attention of home sellers and buyers across America.
As a time-strapped REALTOR® on a tight budget, how do you uncover ways to stand out from the competition in your local area, attract more leads, land more listings, and grow your real estate business?
Consider Facebook Advertising.
Facebook Advertising and Real Estate – The Perfect Fit
Real estate and Facebook are a marriage made in heaven. Real Estate Marketing 101 tells us to go where the people go. With 2.23 billion people logging into Facebook every month, it's safe to say Facebook is THE way to connect with your audience online. However, for REALTORS®, advertising on Facebook is an especially effective way to market to the largest group of first-time homebuyers—Millennials. Â
These 30-something-and-under buyers dominate today's housing market at a whopping 66 percent. At the same time, there are twice as many Millennials on Facebook as any other generation. Advertising your real estate business on Facebook seems like the ideal place to speak directly to your perfect fit audience.
5
Real Estate Pro Tips: Making the Most of a Small Marketing Budget
When a real estate agent is first getting started in the profession, he or she may not have a world class marketing budget. Even so, it's still possible to get your name out there and build a brand. In real estate, 90% of the people you meet in a given day won't be ready to use your services yet. The key is to keep those relationships strong while continuously connecting with new people. For that, you don't need millions of dollars!
28
Google Flags Websites That Are Not HTTPS As Not Secure
It's for your clients. It's for your security. It's for Google.
Our team heard "rumblings" as early as two years ago from Google strongly "advocating" website owners move to HTTPS encryption to make the Internet secure and protect the privacy of your users.Â
Following Google's guidelines, Delta Media Group moved a large number of our brokers to an HTTPS site protecting their site security, user privacy, rankings, and client trust.Â
However, if you have not acquired an SSL certificate, you may have already noticed Google has flagged your website as "Not Secure" in Chrome.
