Delta Media Group's Blog
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- 2026 | 52 Posts
- 2025 | 96 Posts
- 2024 | 114 Posts
- 2023 | 143 Posts
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- 2021 | 204 Posts
- 2020 | 190 Posts
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- 2015 | 68 Posts
16
Your Guide for Creating Real Estate Content that Converts
At any given time, there may be thousands of people in your market who are just "thinking about" buying or selling a home. Each person may be weeks, months, or even years away from making a decision. But as they are getting closer to one, they go online.
The internet has provided a phenomenal way for anyone to learn about nearly any subject. When people have problems to solve or tough questions, they use Google to find answers.
That decision – to start gathering information out on the Web – is where a prospective customer's needs and your expertise come together. The way you put yourself on the radar is content marketing.
Content marketing is an approach to digital marketing that focuses on posting helpful, useful, informative content on your website. Most of this content will come in the form of blogs, but it can also encompass photos, videos, infographics, reports, and much more.
10
Tech Tuesday - How to Save Customer Transactions into the DeltaNet
Harley Wolfarth walks you through the revamped and revised transaction system found in the DeltaNet in this episode of Tech Tuesday. Learn how to utilize those transactions in the automated systems found in the DeltaNet.
9
Video Marketing for Real Estate Pros | Why It Works
More than half of marketing professionals surveyed say video is the content with the highest ROI – and if you're in real estate, marketing is one of your biggest jobs.
Here's another fact: Marketers who use video grow revenue 49% faster than those who don't. This applies to a wide range of industries, including those where a single expert or small team provides advice to clients.
For getting established in real estate, video is a clear winner.
Video marketing for real estate is an intimidating prospect for many sales associates. Most firms do not have in-house resources for making videos. Although there's a learning curve, conquering it is worthwhile: Video is one of the most powerful digital marketing tools, bar none.
If you're not using video marketing in real estate yet, here's why you should:
3
Tech Tuesday: Configuring Seller Reports
Harley Wolfarth walks us through the process of configuring Seller Reports in the DeltaNet. Seller Reports are an essential part of your CRM's automated email campaigns. They illustrate to clients your efforts to market their homes.
2
Lessons in Social Media for the Real Estate Pro
Lots of real estate pros go onto social media not sure what to expect. Sometimes, they might get started, spend a month excited, then trail off as other obligations get in the way.
If there's one industry where social media is indispensable, it's real estate. It gives you the chance to position as a credible expert who unlocks all the potential your area has to offer.
