Posts from September 2021
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23
Become A Marketing Whiz
It's easy to feel a little bit overwhelmed when you look at all of the marketing options for real estate agents, but becoming a marketing whiz is easier than you might think. All it takes is the integration of the right tools, the right tactics, and a dash of customization to make your marketing fit with your unique brand. There are even tools to automate some of the most important marketing tasks and free up more time without compromising on results. Get started with these tips to help you maximize your real estate marketing.
How to Use Social Media for Real Estate Marketing
Creating an active real estate soc...
21
Data Moves You Forward
Data is a big topic — not only in real estate but in every industry where digital technology offers insights.
Data can seem esoteric and opaque to gregarious, relationship-focused real estate professionals. But you don't have to be a data scientist to make sense of it all. Instead, you need the right tools to connect those figures with your business outcomes.
Data is crucial in real estate because, as in other selling professions, it provides an objective source of truth to fact-check expectations against results. When challenges arise, it's no longer necessary to fill in the blanks with "hunches" or "gut feelings."
Instead, you can know precisely where your limited time, energy, and budget are best spent.
That means you can continuously, consistently...
21
Tech Tuesday - Installation and Setup of the DeltaNET App
In this video, Harley Wolfarth demonstrates how to install and sign into the DeltaNET native app for iOS and Android.
20
Get the Most Out of Your Tech
Don't let that headline fool you. Despite the title of it, my article for this issue of Real Estate Marketing and Technology doesn't focus simply on technology itself or what's available to you and your real estate company these days, but rather on the management of technology.
With so many options on the market and seemingly more appearing constantly, getting a handle on everything tech-related can be an occasionally daunting task. Try not to let it all overwhelm you. Putting all your tech-ducks in a row doesn't have to be a challenge, and, sometimes, it can even be a marker of your company's evolution.
So was the case with Delta Media Group®.
Twenty-one years a...
16
The Power Of Video
Video is quickly taking over the internet, and the same can be said about real estate marketing!
Well over half of all internet traffic is now made up of video content. As more people gain access to unlimited smartphone data plans, that number continues to increase. The adoption of 5G internet will accelerate the trend even further as it becomes possible to stream video fast from almost anywhere.
Real estate pros would do well to get comfortable with the power of video — both in front o...
