Posts in category 'Automation'
Subscribe and receive email notifications of new blog posts.
RSS Feed
- 2026 | 29 Posts
- 2025 | 96 Posts
- 2024 | 114 Posts
- 2023 | 143 Posts
- 2022 | 188 Posts
- 2021 | 204 Posts
- 2020 | 190 Posts
- 2019 | 118 Posts
- 2018 | 122 Posts
- 2017 | 164 Posts
- 2016 | 95 Posts
- 2015 | 68 Posts
9
How AI and Machine Learning Enhance User Interactions
The rapid rise of artificial intelligence (AI) and machine learning likely leaves you with many questions about how this technology will impact the real estate industry. One key area where AI is already making a huge difference is enhancing user interactions, especially through your real estate website. AI-driven tools can save both users and your team plenty of time while providing a level of interactivity and support that wasn't possible with older tech.
The important thing to remember is that this is not a future technology — it's ready to benefit your team and website users
18
Marketing Isn't Scary When You Lean On Automation
There's no doubt that dipping your toes into the waters of digital marketing can feel a bit scary for agents, and there are a variety of reasons why that's the case. For some agents, it's the unfamiliarity — where do you even start with something like social media or email marketing when you haven't done it before? For others, it's the perceived time investment. How do you fit in time for marketing when your schedule is packed from morning to evening each day?
The answer: Automation.
Automated, AI-driven real estate marketing tools provide an easy entry point for anyone new to digital marketing, and save tons of time for agents who may know the tools but are worried about the time-management side of marketing. Best of all, you don't have to sacrifice on quality for the sake of convenience. So let's take a closer lo...
17
Making Technology Less Scary For Your Agents Begins With Building Trust
Real estate technology products have been around for more than 30 years. After three decades of development, career real estate agents are burnt out from learning to use the next shiny thing. As real estate brokerages look for the next competitive edge to help them with recruiting and retaining agents, new technology rollouts become a key part of every brokerage's annual events.Â
Every year I attend different events hosted by brokerages at their annual all-company meetings where new technology implementations are a key focus of speaking events and trainings happening in offices around the country. While the brokerage is usually excited about the prospect of rolling out a new tool that will give thei...
12
Take The Next Step With Your Real Estate Blog
Connecting with and informing your audience are two of the pillars of modern real estate marketing. They're also two goals that the content on your real estate website can help you accomplish, especially if you commit to building a great real estate blog. Blogging drives traffic, establishes your expertise, builds connections with your audience, helps create trust, and ultimately enhances the lead gen potential of your website. Here's why you need a real estate blog, along with some tips to help you get started.
Enhance Your Real Estate Blog
-
Drive Traffic to Your Webs...
31
Just How Good Is Automation?
Time management is one of the biggest challenges faced by every agent, and the technology that you provide your team can play a starring role in helping team members manage their time as efficiently as possible. With a combination of AI-driven tech, easy-to-use tools, and our focus today, automation, you can provide team members with new, innovative ways to save time without compromising on results. In fact, the results you can get with automation often far exceed what you could accomplish doing things the old way.
Just how good is automation? If saving tons of time, generating more leads, conveniently managing relationships, and freeing up more time to serve clients sound like things that would appeal to your agents, then now is the time to embrace automation.
The Power Of Automation
The time-saving benefi...
