Posts with tag 'Real Estate Marketing and Technology Magazine'
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29
Biking Toward a Better DeltaNET
The concept of this article began in July 2020. At the time, I wanted to craft a story that could convey the role that cycling played in the development of DeltaNETâ„¢Â
But before I get into sharing the story of cycling as it relates to DeltaNETâ„¢ 6, I want to share more about my love for the sport of cycling; or simply riding a bike. It all started in 1979 when I was seven years old.
To this day, I have clear memories of going with my dad to buy my first bike. I had my heart set on getting a Redline BMX racing bike in chrome with red lettering and red accents. Unfortunately, a new Redline BMX bike was too expensive, so I had to settle for a dark purple metallic no-name used BMX bike that fit the budget. That day was the beginning of what turned into a love of riding bikes that has lasted my lifetime.
With my new dark purple metallic BMX bike, I found what I con...
24
Training on an Ever-Growing Platform
Growth is a good thing. The platform you want to be running your business on is the one that is regularly growing and evolving better to suit the market and the needs of its users. After all, real estate is a competitive game, so it's important to have the best tools to give you a leg up on the competition.
Growth isn't always easy, though. With new functionality comes new things to learn, and we all have limited time. I don't have any big secrets that will take away all the challenges out of staying up to date on a platform that is always growing, but I do have a few suggestions that I hope will make your life a little easier when it comes to running your business on one.
Just like your old high school basketball coach used to say, focus on the fundamentals. Ok, I've never had a basketball coach, but you get the idea. There are certain fundamentals that need to re...
22
How Strong Leaders Can Make All the Difference
The most successful real estate agents are always looking for ways to evolve, improve their craft, help their fellow team members, and advance their own careers. Those qualities make some top-performing agents ideal candidates for leadership roles, and placing the right agents in the right positions is crucial for overall agent retention.
Leaders will feel more valued and fulfilled when working in roles that allow them to grow their careers, while promising new agents are more likely to stick around when they have trusted mentors on the team. Prioritizing agent leadership and retention are two of the biggest components in any real estate team's long-term success.
Growing Agent Leadership & Retention
- Why Agent Retention Should Always Be a Top Priority
According to the National Association of...
16
Grow Your Online Presence & Engage Your Audience
Social media can be an excellent source of leads and allows you to connect with your audience on a level that simply isn't possible with other formats. But the competition for attention is fierce, so creating a reliable social lead-generation pipeline takes effort. The good news is that the results are more than worth it.
Authenticity and consistency are the keys to social media success, which means that you'll need to show more of your personality than you might with other marketing tools. The payoff is that showing your personality will help you build real, lasting connections with your clients and earn their business long-term. So, let's take a closer look at some social strategies that will help you expand your audience, build connections, generate leads, and maybe even have some fun in the process!
Personalizing Your Connection With Clients
15
Embracing Growth and Taking the Next Step
April is the heart of spring, the time of rebirth and growth – and wow, could we all use it!
For many, 2020 was one of the most challenging years of their lives. Personally and professionally, people all over the world have been under pressure in ways that would have been impossible to imagine just 12 short months ago.
In the midst of all that chaos and uncertainty, real estate also changed in countless ways. Some of these changes represented trends that were already in motion, but several of them were brand-new adaptations that forced us all to expect the unexpected.
It is impossible to know just how much of the working world we left behind in early 2020 has changed forever. And while there may be more challenges ahead this year, it is finally possible to look toward the future with optimism, if not relief, and start thinking about what comes next.
