Posts with tag 'Real Estate Technology'
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Real Estate Training in the Digital Age
Training for real estate agents continues evolving as new technologies are invented and new strategies become popular. With the amount of digital tools available today, agents must understand how to use them effectively. If your brokerage is using the same methods to train new hires they have for decades, it's likely time for a change.
Effective technology training is also a key factor in getting agents to fully adopt the tools you offer and use them daily. Without it, they may decide it's too challenging or not worth the effort, leaving you paying for a complete system your agents aren't even using.
Digital Skills Every Agent Should Learn
No matt...
6
Consolidate Your Tech Into One Place
It wasn't long ago when real estate agents and brokers were routinely using three, five, ten, or even more different software programs to manage the daily demands of their business. These programs typically were not intended for real estate and usually didn't work well together, either.
While this was an improvement over the days of Post-It notes and overstuffed filing cabinets, it didn't give real estate professionals the opportunities they deserve to reach their full potential. Rather the opposite — they often spent time struggling to get their software working.
Since then, the variety of software has only increased — and so, too, has the price.
1
Forging a Clear Path to Success
In an industry as fast-paced as real estate, stability and predictability have incredible value. This is especially true for marketing because maintaining a steady, reliable flow of fresh, qualified leads is essential for being able to plan with confidence. It's also true for customer service, where stability and predictability can save huge amounts of time.
If you're aiming to integrate stable, predictable processes, then taking a fresh look at your real estate technology is the perfect place to start. With the right tech on your side, you can plan a clear path to success and forge ahead with confidence.
When discussing real estate technology, there...
30
Coldwell Banker Tomlinson: Choosing Top Technology to Cover More Ground
Under the skilled leadership of Shelley Tomlinson Johnson, Coldwell Banker Tomlinson services six different regions across Idaho and Washington, including Spokane, the Quad Cities, Idaho Falls, Moses Lake, Kennewick, and Boise. The real estate company is part of The Tomlinson Family of Companies, encompassing firms within the Coldwell Banker, Century 21, and Sotheby's International Realty franchises, with approximately 850 agents serving clients in Idaho, Washington, and Montana.
Johnson's family has a long history in real estate, dating back about 85 years to when her great-grandfather founded what was known as The Tomlinson Agency to sell farmland. However, ranking in the Swanep...
23
Let's Talk About Proptech: What You Need To Know
There are many factors that drive the real estate industry forward, but few can match the impact that technology has on clients and agents alike. Proptech (short for property technology) is an umbrella term that covers so much of the tech involved in real estate, from construction technologies to real estate fintech. Most important for our purposes, however, is the technology that serves brokerages, agencies, and real estate professionals.
The goal of proptech is to enhance both efficiency and effectiveness. Get more work done, more quickly, without compromising on quality, all while providing the best service possible to your clients. Sounds great, right? So let's take a deep dive into proptech, and all that it can do for you.
Everything You Need To Know About Proptech
First, let's expand a bit on the...