Delta Media Group's Blog
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5
How to Grow Your Real Estate Brand on Facebook
Facebook is the most popular social media site in the world by just about any measure, and one of the best spots to connect with real estate customers online. The site's massive user base means that nearly every demographic is well-represented, and for many people, checking Facebook in the morning has replaced reading the newspaper as a way to catch up with the world. Facebook is also an especially good fit for real estate agent marketing, because it's a very visual medium and a great place to share real estate content.
We've got some tips to help you stand out from the crowd, and grow your brand with proven Facebook tactics for real estate agent marketing.
1
Turning Your Real Estate Business from Good to Great
As a real estate broker, your goal is to generate leads that will increase business for your agents and company. You probably already have an eye-catching website that generates leads.  Your business is good, but is it great?Â
To turn your business from good to great means incorporating some of today’s latest technologies into your overall marketing strategy. Start with a mobile responsive website design. A mobile responsive website design automatically scales its layout and content to fit whatever device visitors are using at the time.
With 89 percent of new home buyers using mobile search engines, it only makes sense to give your visitors a modern and easy-to-use website.
Still a little unclear about what makes a responsive design such an important part of your digital marketing plan?
28
How to Use Snapchat to Connect with Millennial Buyers
When it comes to choosing a home, millennial buyers are actually looking for many of the same things as shoppers from any other generation. The big difference comes in what millennials expect from the home shopping process, and how they prefer to connect with their REALTOR®. Snapchat has been around for a few years now, and that staying power has businesses searching for ways to take advantage of the popular social platform.
As it turns out, Snapchat is actually a natural fit for real estate social media marketing... if you know how to use it effectively. The team at Delta Media Group knows Snapchat, and we've got a few proven tips to help you get started.
21
Tips for Getting Leads for Your Real Estate Website
Do you want your real estate website to generate more qualified leads for your business? Of course you do!
Even if your website is running like a well-oiled machine, there's always room for improvement. Generating more leads through your website depends in part on the stuff you see--social media links, content marketing, search engine optimization--but also on some of the less visible aspects of online marketing. Quality is just as important as quantity, so make sure that you're generating leads who are genuinely interested in what you have to offer.
14
What Questions You Should Ask to Help Drive Your Real Estate Marketing Plan
Online marketing is a vital tool for success in today's connected real estate market, but it's easy to feel a bit overwhelmed if you're just starting out with your online marketing plan. There are acronyms galore, new terms to learn, and tools to discover, so it's important to pick a marketing team that keeps you informed. Developing effective online real estate marketing strategies and choosing the right team to implement them starts with asking the right questions.
We've put together a collection of questions that will help you pick the right marketing strategies for your agency. We'll cover some of the key basics, but be sure to add your own questions to the list, too!
