Posts from March 2020
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March 26 Live Webinar - Introducing Virtual Open House Support & Virtual Showing Requests
March 26, 2020, 11:00 AM Eastern Time (US and Canada)
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March 27 Webinar: Latest Trends on the Impact Coronavirus is Having on the Real Estate Industry and Brokerages
Delta Media Group will be hosting a live webinar on Friday, March 27th at 2:00 PM EST. Mike Minard (CEO of Delta Media Group) and Victor Lund (Managing Partner of WAV Group) will be discussing the impact Coronavirus is having on the Real Estate Industry and Brokerages. They will be analyzing the latest trends that they are seeing as well as metrics brokerages should be paying attention to as we move through these uncertain times. The webinar is geared toward broker-owners and managers.
Please register here for this webinar.
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Tech Tuesday: Campaigns & Action Plans
In this week's Tech Tuesday, Harley Wolfarth demonstrates how to use campaigns and action plans to market to your customers using DeltaNET 6.
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How to Deal with Coronavirus in My Business: An Analytical Approach to Business Leading Indicators Part 2
Yesterday I talked about trending data as we are seeing it now. You can find that article by clicking here, and you may want to read it before reading this article.
For this article, I want to discuss a tool that I have found to be invaluable in my businesses called Rate of Change. This tool, or methodology, comes from ITR Economics. I was introduced to ITR Economics ten years ago through my Vistage group. What stuck out to me about this methodology of analyzing current data and leading indicators is it provided early insight into trending changes that affected my business.
Specifically, for Delta Media Group, using this methodology, I found early indicators that gave me an eleven-month indication of coming changes, good or bad, happening in the business. Imagine knowing eleven months ahead of time, or even just two or three months ahead of coming changes in your business. For me, it has been a game-changer, and I want to share with you what I see right now as it relates to the residential real estate industry.
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How to Deal with Coronavirus in My Business: An Analytical Approach to Business Leading Indicators Part 1
Five weeks ago, I was meeting with fifteen business owners, and we were talking about how good business is and how we should be planning for a black swan event. We all agreed that we should as we continued talking about watching our business metrics as all of our businesses were growing at phenomenal rates. Times would be good, and I would have never thought that I would be writing an article just five weeks later in the middle of a black swan event.
But here we are today dealing with the impact of Coronavirus on our lives and businesses.
All of us, while waiting to see what our government will ultimately do in the form of bailouts, are working and planning in our businesses. What I want to draw all of us towards is our business metrics.
Two weeks ago, at the Leading Real Estate Companies of the World (LeadingRE) Conference in Las Vegas, Aaron Geh and I pivoted our speaking session to partially discuss business metrics to pay attention to. In this article, I will attempt to outline what metrics you can pay attention to and how to interpret trending data that you can produce now if you aren't already tracking such data.
