Delta Media Group's Blog
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10
How Instagram Hashtags Can Make All the Difference
As a very visual, community-based social network, Instagram is one of the best places online to promote your real estate brand. Of course, that also means that there is plenty of competition for attention on Instagram, which is why it's so important to have a plan for earning new followers and generating meaningful engagement. Instagram hashtags are a great tool for accomplishing those goals, and using hashtags correctly can really help you jumpstart your social media presence.
What Are Instagram Hashtags?
Instagram hashtags are words, phrases, or even emojis preceded by the # symbol, which you will often see in the caption or comments of an Instagram post. They're used to categorize content, make it eas...
1
Manage Your Leads With Ease
Lead management is crucial to moving your real estate business forward.
Every lead has their own story. Some are motivated to jump in and get involved with the market right away. Some want to "wait and see." But the vast majority are somewhere in between. It may take weeks or months for them to get started. Proper lead management ensures two things:
- You get to keep track of them no matter how their thinking evolves or how long it takes
- You can play an active role in helping to educate and motivate them so they take action
With a modern lead management strategy, no time is lost and continuing communication is seamless.
Customer Relationship Management for Real Estate Is Crucial to Staying Ahead of Your Lea...
31
Tech Tuesday - How to Work With Your Team Account
In this Tech Tuesday, Harley Wolfarth demonstrates some of the special functionality associated with team accounts in the DeltaNET.
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31
Embrace the Human Side of Marketing
Americans are exposed to somewhere between 4,000 and 10,000 advertisements every day. But, here's what most advertising and marketing professionals don't want to admit: Most are unwelcome.
Watch presentations from folks deeply involved in this advertising glut. You're sure to hear, "It isn't that people don't like ads! They just don't like irrelevant ads!" From a consumer's perspective, however, the facts tell a different story.
These days, most marketing and advertising happens online. People know going about their business means they will be sold to. In some cases, they are the product being packaged for advertisers. So, no surprise, more than 763 million people were blocking digital ads by the end of 2019....
27
Overcome Tomorrow's Challenges With Automation
Is marketing your top priority?
For most real estate pros, the answer is "no" — and with good reason!
Marketing is an essential part of building your business. In the long run, few other activities contribute quite as much to the trajectory of your unique brand. If you want a lucrative practice that nonetheless offers the right mix of work-life balance, marketing needs to land on your radar consistently.
On a day-to-day basis, though, it's no surprise you have other things to think about.
Buyers and sellers alike are growing savvier and getting more demanding in the level of customer care they expect. The youngest movers in the market — whose lifetime value is highest – are also the most likely to say they will lose interest if they do not...
