Posts from February 2024
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13
Green Real Estate: How to Market Sustainable Properties
Climate change and its potential consequences are in the news now more than ever. With stronger and more frequent severe weather, people are taking stock of the risk factors before they purchase a property. Another way this has impacted real estate is with the rise in sustainable properties.
What Is a Sustainable Property?
A sustainable property incorporates design features or technology intended to help reduce energy use and emissions. The most common and best-known of all sustainability features is the rooftop solar panel system. However, this is just one of many exciting options now becoming widely available.
12
The Dencklau Team: A Dynamic Duo Prospering Through Technology and Collaboration
When Bree and Jason Dencklau entered the real estate business, they never imagined that it would lead to finding both love and success.Â
Bree entered the industry in 2004 and got licensed in 2006. She began her career in Durango but ultimately returned to Albuquerque, where she grew up, and joined Coldwell Banker Legacy. Jason Dencklau got licensed in 2014 and has been with Coldwell Banker Legacy ever since.
It was at Coldwell Banker Legacy that the pair first met. Since then, they have gotten married, started a family, and in 2018, they started their very own real estate team: The Dencklau Team. As successful as each of them was on their own, they knew they could do more i...
8
Penny-Wise, Future-Foolish: You Won't Know How Good You Have it Until it's Gone
The concept that "the grass is always greener on the other side" has existed since ancient times. It originates from Ovid, a Roman poet from the first century BC, who said, "The harvest is always more fruitful in another man's field." It's a sentiment that appears to resonate strongly in today's real estate industry.Â
Many broker-owners and decision-makers contemplate changing their tech stacks, drawn by the promise of saving money. However, this pursuit can be deceptive, leading to the loss of valuable tools and resources already working well. This trend reflects a broader issue in the industry: a readiness to chase new opportunities without fully valuing what's already in hand.
The Lure of the New
6
All the Ways AI Is Changing the Real Estate Industry
It's no exaggeration to say that we're in the midst of the transition to a bold new era of technology, with artificial intelligence (AI) leading the way. The impact of AI can already be felt in so many aspects of day-to-day life, and across nearly every industry — real estate certainly included. However, like with any powerful, new technology, the whole thing can feel a little intimidating, especially if you haven't been following every development.
Of course, being an early adopter of new technology can have many benefits, which is very much the case with AI. The many time-saving, data-processing, and client-focused uses of AI offer so much value to any professional in the real estate industry. So let's take a closer...
5
Celebrating 30 Years of Innovation
This year, Delta Media Group is celebrating thirty years of being in business serving the real estate industry. So much has changed since the company was founded and even more will change in the coming years.Â
In celebration of our anniversary, let's look back at some notable innovations over the past thirty years. Here are a few snapshots of technology that may be novel today but were extremely innovative at the time they were released:
Access to the listing inventory online
When our company put up the first real estate website with listing photos, known as RealtyNet, it was such big news that newspapers were writing articles about it. It was so innovative t...
