Posts from April 2024
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- 2026 | 29 Posts
- 2025 | 96 Posts
- 2024 | 114 Posts
- 2023 | 143 Posts
- 2022 | 188 Posts
- 2021 | 204 Posts
- 2020 | 190 Posts
- 2019 | 118 Posts
- 2018 | 122 Posts
- 2017 | 164 Posts
- 2016 | 95 Posts
- 2015 | 68 Posts
19
Optimizing Your Real Estate Website For Voice Search
In the ever-evolving realm of digital marketing, staying ahead of the curve is essential for success. One of the latest trends reshaping how consumers interact with online content is the rise of voice search. With the increasing popularity of virtual assistants like Siri, Alexa, and Google Assistant, more people are using their voices to search for information — including the latest real estate properties to hit the market — than ever before. Adapting to these changing search behaviors is crucial for maintaining visibility and attracting potential buyers and sellers.
Voice search offers convenience and efficiency, allowing users to search for information hands-free and on the go. Instead of typin...
18
Fueling Technology Development Through Collaboration
My first exposure to The Realty Alliance was in 2017 when Delta Media Group® first partnered with Coldwell Banker Howard Perry & Walston. At the time, I had only been with Delta for two short years, and HPW's partnership with Delta marked the first partnership we had ever forged with a brokerage that belonged to The Realty Alliance. As we are a quarter of the way through 2024, I am happy to say that I have personally partnered with an additional 15+ Realty Alliance members over the years.Â
Brokerages belonging to The Realty Alliance are some of the most forward-thinking brokerages I have had the pleasure of working with in my professional career. As I noticed the sheer talent that belonged to these...
17
BHHS Homesale Realty: A Proud Partner For 15 Years
A full-service real estate firm serving both the Pennsylvania and Maryland real estate markets, BHHS Homesale Realty has been a partner of Delta Media Group for more than 15 years. Throughout these years, they have trusted Delta to deliver the technology needed not only for their success but also for their more than 1,300 agents.
According to BHHS Homesale Realty's CEO Rod Messick, the key to their decision to partner with Delta many years ago was that they would be truly seen and valued as a partner, as opposed to just a client.Â
He says, "From the very beginning, from the very moment they walked in and did their presentation back whe...
16
How AI is Changing SEO and Making PR a "Must-Have Tool" For Brokers
If you're like most real estate broker-owners, you've overlooked Public Relations (PR) as a pivotal element of your marketing strategy. You may release the occasional news announcement but not have an integrated PR strategy.
Traditionally, PR has been the domain of the biggest brokerage firms, with dedicated representatives or external agencies crafting narratives through news articles, interviews, and various forms of content creation. The visibility PR creates is not just about being in the spotlight; it's about strategically placing a brand continuously in front of potential buyers and sellers and generating top-of-mind awareness.
11
Diving Deep Into DeltaNET® 7
Headquartered in Jacksonville but serving buyers and sellers from Central Florida to Southern Georgia, Watson Realty Corp. relies on the latest technology to keep the business running. The brokerage has been a Delta Media Group® partner for over three years and is also a member of The Realty Alliance. Delta manages their brokerage and property management websites. Spread among 46 offices, Watson Realty Corp. has over 1,100 agents and is constantly growing. In 2023, Watson Realty Corp. transitioned its agents from the DeltaNET® 6 CRM to DeltaNET® 7. The platform is referred to as ProLink+ internally.
The cultivation of years of hard work by Delta Media Group's development team, DeltaNET 7 was designed to be the most au...
